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UV Protection Long Sleeve Shirt - Slate
Titan - Navy Smoke Polarized Sunglasses
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Shady Rays Key Value Propositions
Shady Rays offers durable, performance-oriented eyewear tailored for active lifestyles, backed by comprehensive protection programs. This provides customers with peace of mind regarding their investment and product longevity, making it a reliable choice for outdoor enthusiasts.
Shady Rays Brand Positioning
Shady Rays positions itself as a reliable, performance-driven eyewear brand for active individuals and families. It emphasizes durability, specialized features for various activities, and strong customer protection.
Top Competitors
Oakley
Maui Jim
Ray-Ban
Customer Sentiments
Customer sentiment is likely positive due to robust protection programs, replacement guarantees, and a perceived commitment to product longevity and customer satisfaction. The brand's BBB A-rating further enhances trustworthiness and consumer confidence.
Actionable Insights
To strengthen brand positioning, Shady Rays should consistently communicate its unique protection programs and commitment to customer satisfaction across all marketing channels.
Products and Features
UV Protection Long Sleeve Shirt - Slate - Product Description
The Shady Rays LUMAGUARD™ Long Sleeve Shirt in Heather Slate offers superior sun protection with a UPF 30+ rating, blocking over 97% of both UVA and UVB rays. Crafted from a blend of 90% Polyester and 10% Spandex, it provides a soft-touch, premium feel with integrated stretch for comfort and mobility. The fabric features Rapid Dry Technology for breathability, making it suitable for active use. Its heathered design is presented in Shady Rays' signature Slate colorway. For enhanced safety and visibility, particularly in low-light conditions, a reflective S|R logo is featured on the back. The shirt is designed with a standard fit.
Pros
- This shirt offers excellent UV protection with UPF 30+, blocking over 97% of harmful rays, making it ideal for extended outdoor activities
- The combination of soft-touch fabric, stretch, and Rapid Dry Technology ensures both comfort and performance
- The reflective logo on the back enhances safety during dawn, dusk, or nighttime use.
Cons
- Being a standard fit, it may not appeal to those preferring a more athletic or compression fit for performance wear
- The heathered design and Slate colorway might limit versatility for some users who prefer solid colors or a wider range of aesthetic options
- The material composition of 90% Polyester and 10% Spandex, while good for performance, may not be preferred by consumers seeking natural fibers like cotton.
Alternatives
- Competitors like Columbia, Hanes, and Under Armour offer similar long-sleeve UV protection shirts with varying features and price points
- Brands specializing in outdoor apparel such as Patagonia and North Face also provide high-quality sun-protective clothing, often with different fabric blends or sustainability focuses
- Consumers might also consider generic sports apparel brands found on Amazon or at discount retailers for more budget-friendly options.
Company Updates
Latest Events at Shady Rays
Shady Rays® | Polarized Sunglasses
High quality polarized sunglasses for men and women, featuring lost and broken protection. Free shipping and returns.
View sourceGreen Wolf – Shady Rays® | Polarized Sunglasses
Semi Polarized Lenses keep important glare at play · Enhances Contrast On Course · Tint built to enhance readability · Maintains Strong Depth Perception.
View sourceTangle Free – Shady Rays® | Polarized Sunglasses
Live Tangle & Worry Free. Patented design prevents hair from snagging in the nose pieces, so you can wear your sunglasses on top of your head with no ...
View sourceShady Rays Replacements and Limited Lifetime Craftsmanship ...
We will use this information to find your order. First name ... COPYRIGHT © 2025 SHADY RAYS® | POLARIZED SUNGLASSES • A BETTER BUSINESS BUREAU, A+ RATED COMPANY.
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