Raketech Competitor Insights

Major Markets

Sweden

Italy

Canada

Key Competitors

Catena Media

Better Collective

Gambling.com Group

Select a competitor

Catena Media

Better Collective

Gambling.com Group

Top Marketing Channels

Catena Media

SEO & Content Marketing
Examples: Authority sites like AskGamblers.com, JohnSlots.com, Casino.xyz
Campaigns: Gambling industry news and reviews, Best casino bonus guides, Slot game comparisons

Affiliate Marketing Networks
Examples: Internal affiliate network for operators, Partnerships with global gaming brands, Performance-based marketing campaigns
Campaigns: New market operator launches, High-value player acquisition drives, Seasonal promotion campaigns

Social Media Marketing
Examples: Facebook pages for brand communities, YouTube channels for game reviews, LinkedIn for B2B partnerships
Campaigns: Responsible gambling awareness, Game highlight reels, Industry insights sharing

Top Sales Channels

Direct Sales (B2B Partnerships)
Dedicated sales team, Partnership agreements with iGaming operators, Customized affiliate programs
Operator onboarding program, Performance-based CPA deals, Revenue share agreements

Exhibitions & Conferences
ICE London, SiGMA, Affiliate World Conferences
Meet the team sessions, Partnership opportunity presentations, Industry networking events

Online Lead Generation (B2B)
Website contact forms, LinkedIn outreach, Industry whitepapers for download
Partner with us CTA, Request a demo, Download our iGaming market report

Raketech SWOT Analysis

Strengths

Extensive portfolio of highly-ranked iGaming websites; Strong global presence and market share; Proven track record of successful acquisitions and integration.

Weaknesses

High dependence on Google's algorithm changes; Intense competition in saturated iGaming markets; Potential for regulatory shifts impacting operations.

Opportunities

Expansion into new regulated markets (e.g.

US); Diversification beyond core iGaming verticals; Leveraging data analytics for optimized lead generation.

Threats

Increased regulatory scrutiny and compliance costs; Aggressive competition from new entrants and established players; Ad-blocking technologies impacting content monetization.

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