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Guardey Target Audience
User Segments
Age: 45
Gender: Female
Occupation: Chief Information Security Officer (CISO)
Education: Master's Degree, Cybersecurity
Age: 38
Gender: Male
Occupation: IT Manager
Education: Bachelor's Degree, Information Technology
Age: 34
Gender: Female
Occupation: Compliance Officer
Education: Professional Degree, Law/Compliance
Evelyn Reed
Goals
- To significantly reduce the organization's human-centric cybersecurity vulnerabilities and prevent successful phishing attacks
- To ensure the company's cybersecurity practices are fully compliant with evolving regulations like NIS2 and EU AI Act
- To foster a strong security culture within the organization through engaging and effective training programs.
Pain Points
- Lack of employee engagement in traditional security awareness training making it ineffective
- Difficulty in demonstrating clear ROI and effectiveness of security training to executive leadership
- Constantly evolving threat landscape requiring continuous updates to security protocols and training materials.
Guardey Geographic Distribution
Guardey has a strong base in the Netherlands, with growing presence in the US, UK, Germany, and Canada, indicating international expansion aspirations.
Top Countries
Netherlands
United States
United Kingdom
Germany
Canada
Age Distribution
Key Insights
Primary age group concentration shows strong presence in:
31-35
Most active age range
Target Audience Socio-economic Profile
Users primarily reside in 2-4 person households, with a strong presence in medium to high income brackets, reflecting professional roles.
Employment Status
Income Distribution
Education Level
Guardey Behavior Analysis
Behavior Profile
Device Breakdown
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