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Crafted 1979 Target Audience

User Segments

Age: 38

Gender: Female

Occupation: Senior Architect

Education: Master's Degree, Architecture

Age: 42

Gender: Male

Occupation: Tech Executive

Education: Master's Degree, Computer Science

Age: 33

Gender: Female

Occupation: Freelance Graphic Designer

Education: Bachelor's Degree, Graphic Design

Evelyn Reed

Evelyn Reed

Age: 38
Gender: Female
Occupation: Senior Architect
Education: Master's Degree, Architecture
Industry: Architecture
Channels: LinkedInInstagramYouTube

Goals

  • To design and create aesthetically pleasing and functional spaces that enhance daily living
  • To stay updated with the latest trends and innovations in sustainable architecture and interior design
  • To invest in unique, high-quality artisanal pieces that complement my home and professional projects.

Pain Points

  • Finding truly unique and high-quality crafted items that align with my design aesthetic
  • Dealing with mass-produced, low-quality goods that lack character and durability
  • Managing time effectively between demanding professional projects and personal pursuits.

Crafted 1979 Geographic Distribution

The business primarily targets North America and Western Europe, with the US and UK being key markets due to their strong e-commerce adoption and appreciation for quality goods.

Top Countries

United States flag

United States

45.5%
United Kingdom flag

United Kingdom

20.2%
Canada flag

Canada

10%
Australia flag

Australia

8%
Germany flag

Germany

5%

Age Distribution

Key Insights

Primary age group concentration shows strong presence in:

31-35

Most active age range

Target Audience Socio-economic Profile

Our users are likely affluent individuals or couples, with a significant portion having high disposable income, supporting purchases of quality, curated items.

Employment Status

Income Distribution

Education Level

Crafted 1979 Behavior Analysis

Behavior Profile

Instagram
Quality Craftsmanship
Unique Products
Artisanal Goods
Online Shopping
Art & Design
Home Decor
Ethical Sourcing
Sustainable Living
Independent Brands
Vintage Aesthetics
Luxury Lifestyle
Discovery of New Brands
Product Durability
Customization
Visual Discovery
YouTube Engagement
Brand Authenticity

Device Breakdown

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