30MPC : Market and Competitor Analysis

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30MPC is a sales training and coaching platform that provides actionable tactics and strategies to help salespeople achieve President's Club level performance. They offer a variety of content formats, including a popular podcast, newsletter, live tactic teardown sessions, and a toolkit of resources like email templates and scripts. Their approach is known for being direct, practical, and focused on delivering immediate results.

Company : 30MPC

Industry : Sales TrainingSales CoachingB2B Sales

Major Markets

United States

Canada

United Kingdom

Key Competitors

Sales Hacker

Gong

Corporate Visions

30MPC Key Value propositions

Practical Sales Tactics

President's Club Performance

Actionable Sales Strategies

Sales Coaching & Community

30MPC Latest news

30 Minutes to President's Club

We'll drop new episodes, playbooks, and exclusive tactics with the #30MPC list. You'll never get more than 1 email per week unless we get really desperate ...

How to Land Big Deals Selling to Enterprise Customers

... big to solve. ... Please send me updates on new events happening via text. ... We cut all the nonsense and give you a supercharged 30 minute tactical webinar, 30MPC ...

Toolkit

Drop all your new accounts in the sheet. Lay the ... 30MPC Big Demo Deck and Template. Your key to nailing big team meetings and keeping the deal train moving.

Steal the cold email campaign that gets 15%+ replies

30MPC SWOT Analysis

Strengths

Practical, actionable contentFocus on immediate resultsVariety of content formats

Weaknesses

Reliance on digital channelsLimited brand awarenessPotential lack of personalization

Opportunities

Expand into new content formatsPartner with sales influencersDevelop a mobile app

Threats

Competition from established playersChanging sales landscapeEconomic downturn impacting spending

Top Marketing Strategies for 30MPC

Value-Based Pricing Implementation

This strategy focuses on adjusting pricing based on the perceived value of 30MPC's training programs. It aims to attract premium customers willing to pay more for proven sales success and enhance the brand's perceived value in the market.

Personalized User Onboarding

This strategy involves tailoring the onboarding experience for new users based on their specific needs and goals. It increases user engagement, retention, and satisfaction by guiding users through the platform and showcasing relevant content.

Interactive Exit-Intent Quiz

This strategy utilizes an interactive quiz that pops up when a user is about to leave the website. It gathers valuable insights about the user's needs and challenges, encourages them to stay engaged, and can potentially qualify leads for specific sales training programs.

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30MPC User Persona

Name:

Mark Williams

Age :

32

Gender :

Male

Occupation :

Senior Sales Development Representative

Industry :

Software as a Service (SaaS)

Education :

Bachelor's Degree, Marketing

Preferred platforms

GOALS

Achieve a promotion to Account Executive within the next year by consistently exceeding quota and demonstrating strong sales acumen
Master objection handling techniques to effectively address prospect concerns and close deals more efficiently
Expand his professional network and build relationships with key decision-makers in his target market

Frustrations

Struggling to break through the noise and capture the attention of high-level prospects
Encounters frequent objections related to budget constraints or competitor offerings, hindering his ability to move deals forward
Feels limited in his current role and desires more responsibility and autonomy

Name:

Sarah Chen

Age :

28

Gender :

Female

Occupation :

Account Executive

Industry :

Financial Services

Education :

Master's Degree, Business Administration

Preferred platforms

GOALS

Consistently exceed her sales quota to earn top performance bonuses and accelerate her career growth
Develop a strong personal brand within her industry to attract high-value clients and establish herself as a trusted advisor
Improve her negotiation skills to secure favorable deal terms and maximize profitability

Frustrations

Faces intense competition from other financial advisors and struggles to differentiate herself in a crowded market
Building rapport and trust with potential clients takes significant time and effort, slowing down the sales cycle
Juggling a large pipeline of prospects while managing existing client relationships can be overwhelming at times

Name:

John Davis

Age :

45

Gender :

Male

Occupation :

Sales Manager

Industry :

Manufacturing

Education :

Bachelor's Degree, Communications

Preferred platforms

GOALS

Develop a high-performing sales team that consistently exceeds revenue targets and dominates the market
Implement a scalable sales process that improves efficiency, accountability, and predictability
Enhance his team's skills in prospecting, lead qualification, and closing to drive higher conversion rates

Frustrations

Experiences high turnover on his sales team due to the demanding nature of the industry and competition for top talent
Keeping up with the latest sales technologies and methodologies while managing his team's day-to-day activities is challenging
Struggles to motivate and engage some team members who are resistant to change or lack the drive to improve

30MPC Geographic and Demographic Insights

Geographic Insights: 30MPC's primary market is the United States, followed by Canada and the United Kingdom. They also have a presence in Australia and India.

Top Countries

United States
60%
Canada
10%
United Kingdom
8%
Australia
7%
India
5%

Demographic Insights: 30MPC's target audience is primarily male (60%) and aged between 25-44 (60%).

Age Distribution

Gender Distribution

30MPC Socio-economic Profile

Household and Income Insights: 30MPC's target audience typically falls within the 'Medium' income bracket and lives in households of 2-4 people.

Educational and Employment Insights: 30MPC primarily targets sales professionals in full-time employment (70%) with a University or College degree (70%).

Households Size

Income Distribution

Education Level

Employment Status

30MPC Behavioral Insights

Interest-Based Insights: Target audience shows interest in Business News, Technology, Sales Hacks, Marketing, Self-Improvement, Finance, and Entrepreneurship.

Technology and Social Media Usage: Users prefer LinkedIn, YouTube, and desktop devices. Facebook, Instagram, Twitter, and Reddit see moderate engagement.

Interests

Business NewsTechnologySales HacksMarketingSelf-ImprovementFinanceEntrepreneurship

Device Breakdown

Social Media Usage

30MPC Top Competitors

Competitor	Estimated market share	Top domains
Sales Hacker	35%	Sales, Marketing, Sales Enablement
Gong	25%	Sales Intelligence, Conversation Intelligence, Revenue Intelligence
Corporate Visions	15%	Sales Messaging, Sales Training, B2B Marketing

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