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Zomato Target Audience
Zomato targets a broad audience ranging from students to working professionals and families who are looking for dining options or food delivery services. They cater to various dietary preferences and offer cuisines from different parts of the world. They also target restaurants and food businesses to partner with them for online ordering and delivery services.
User Segments
Zomato Geographic Distribution
Zomato's largest market is India with 65% of its users. UAE and Australia represent their second and third largest markets respectively.
Top Countries
India
United Arab Emirates
Australia
United Kingdom
South Africa
Age Distribution
Key Insights
Primary age group concentration shows strong presence in:
31-35
Most active age range
Target Audience Socio-economic Profile
Zomato's target users are mostly from households of 2-4 people, and equally distributed among Low and Medium income levels.
Employment Status
Income Distribution
Education Level
Zomato Behavior Analysis
Behavior Profile
Device Breakdown
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