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Executive Summary
Veris Insights is a recruiting intelligence and analytics firm providing data-driven solutions for university recruiting and talent acquisition. They offer research, analytics, tools, and consulting services to help companies optimize their recruiting strategies. Their key offerings include the UR360 platform, Experienced Recruiting Council membership, and various research reports and insights.
Industries
Major Markets
United States
United Kingdom
IndiaKey Competitors
Veris Insights Top Products
Brand Positioning
Customer Sentiments
Veris Insights Key Value Propositions
Veris Insights SWOT Analysis
Strengths
Data-driven insights for recruiting
Focus on university recruiting and DEI
Experienced Recruiting Council membership
Weaknesses
Potential lack of brand awareness
Reliance on corporate partnerships
Dependence on data privacy regulations
Opportunities
Expand product offerings
Target specific industry verticals
Global market expansion
Threats
Competition from established HR tech companies
Economic downturn impacting hiring budgets
Evolving data privacy regulations
Veris Insights operates in the HR technology and recruiting industry. They specialize in university recruiting and talent acquisition, providing data and insights to improve hiring processes. Their work also touches on diversity, equity, and inclusion in the workplace.
Market Growth Stage
Pace of Market Growth
Veris Insights Target Audience
Geographic Insights
Veris Insights' primary market is the United States, followed by the UK and India, reflecting the global demand for data-driven recruiting solutions.
Top Countries
United States
60% market share
United Kingdom
10% market share
India
8% market share
Canada
7% market share
Germany
5% market share
Veris Insights Audience Segments
Veris Insights targets Fortune 1000 companies, particularly those with significant university recruiting and talent acquisition needs. They also cater to organizations focused on diversity and inclusion in their hiring practices. These companies are looking for data-driven solutions to attract, engage, and recruit top talent.
Social Media Usage Across Segments
Data shown in percentage (%) of usage across platforms
Recommended Marketing Strategiesfor Veris Insights
Content Marketing and Thought Leadership
Establish Veris Insights as a thought leader in university recruiting and talent acquisition by creating valuable content like research reports, webinars, and blog posts. This will attract a wider audience of potential clients and position Veris Insights as a trusted source of industry expertise.
Learn moreStrategic Partnerships and Integrations
Form strategic partnerships with HR technology companies, university career centers, and diversity and inclusion organizations. This will expand reach, create cross-promotional opportunities, and offer integrated solutions to clients.
Learn moreData-Driven Account-Based Marketing (ABM)
Develop highly targeted ABM campaigns focused on specific Fortune 1000 companies with significant university recruiting needs. This will streamline outreach efforts, personalize messages, and increase conversion rates by directly engaging with key decision-makers.
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