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Industry Landscape
The public service media and broadcasting industry in Ireland, exemplified by RTÉ, is dynamic and critical for national information and culture. It faces increasing competition from global streaming services and digital platforms, pushing traditional broadcasters to innovate and expand their digital presence. Funding models, primarily public broadcasting fees and advertising, are under scrutiny, demanding efficiency and transparent value delivery. The industry is adapting to changing consumption habits, particularly among younger demographics, by diversifying content and leveraging multi-platform distribution.
Total Assets Under Management (AUM)
Broadcasting Revenue in Ireland
~Not directly provided in context. This would typically be found in industry reports or RTÉ's annual financial statements.
(Not explicitly stated in context. CAGR)
Growth in broadcasting revenue is influenced by: • TV Licence fee collection rates. • Advertising expenditure in the Irish market. • Digital subscription and ancillary service growth.
Total Addressable Market
Not explicitly provided
Market Growth Stage
Pace of Market Growth
Emerging Technologies
AI-Powered Content Personalization
AI algorithms will analyze user preferences and viewing habits to deliver highly personalized content recommendations and tailor news feeds, enhancing audience engagement and retention.
Interactive and Immersive Content
Technologies like augmented reality (AR) and virtual reality (VR) will enable more immersive storytelling, interactive documentaries, and live event experiences, transforming how audiences consume media.
Blockchain for Content Rights & Monetization
Blockchain technology can provide transparent and secure management of content rights, intellectual property, and micro-payments, improving monetization models for creators and broadcasters.
Impactful Policy Frameworks
Online Safety and Media Regulation Act 2022 (Ireland)
This Act establishes a new media commission (Coimisiún na Meán) to oversee online safety, regulate broadcasting and on-demand services, and promote media plurality.
It introduces a comprehensive regulatory framework for online content and broadcasting, impacting how RTÉ manages and moderates user-generated content and ensures compliance with new safety standards.
Broadcasting Act 2009 (as amended, Ireland)
The primary legislation governing broadcasting in Ireland, including RTÉ's public service remit, funding, and obligations, with ongoing amendments to address evolving media landscapes.
Amendments to this Act, particularly concerning public service broadcasting fees and digital content, directly influence RTÉ's funding stability and strategic direction.
EU Audiovisual Media Services Directive (AVMSD) 2018/1808
This EU directive updates rules for audiovisual media services, extending them to video-sharing platforms and on-demand services, with a focus on protecting minors, hate speech, and promoting European works.
RTÉ, as a digital content provider, must comply with stricter content moderation, accessibility requirements, and quotas for European content, affecting its digital strategy and platform operations.
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