Rise at Seven : Market and Competitor Analysis

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Rise at Seven is a global digital marketing agency that specializes in search-first creative campaigns. They focus on understanding consumer behavior and search trends to create digital strategies that drive brand visibility and conversions. The agency offers a range of services, including SEO, digital PR, content marketing, and social media marketing.

Company : Rise at Seven

Industry : Digital MarketingSEOSearch Engine Marketing

Major Markets

United Kingdom

United States

Australia

Key Competitors

Fractl

seoWorks

Ignite Visibility

Rise at Seven Key Value propositions

Data-Driven Approach

Creative Campaign Design

Measurable Results Focus

Global Service Offering

Rise at Seven Latest news

Rise at Seven | Award Winning Search-First Creative Agency

Rise at Seven is a search-first creative agency with offices in London, Sheffield, Manchester & New York that specialises in SEO, Digital PR, ...

Carrie Rose - Rise at Seven | LinkedIn

Here are the following modules I have undertaken: What is New About New Media, Visual Communications, PR and Communications, Communications Research Methods, ...

Travis Scott's Fortnite performance attracted 28 MILLION people ...

Jan 13, 2022 ... But how did his social media following, Spotify album streams and more benefit from this move? We at Rise at Seven have taken a look using ...

I'm Carrie Rose, CEO and Co-Founder of Search-First Agency Rise ...

Jun 2, 2021 ... I'm Carrie Rose, CEO and co-founder of http://www.riseatseven.com. ... news agencies and possible clubs like a wine club or something. So ...

Rise at Seven SWOT Analysis

Strengths

Data-driven methodology for SEO and digital PRFocus on creative and engaging campaignsExperienced team with industry expertise

Weaknesses

Relatively young company, founded in 2019May face challenges competing with larger, established agenciesPrimary focus on digital marketing may not translate to all traditional needs

Opportunities

Expansion into new international marketsDevelopment of new service offerings in emerging digital trendsStrategic partnerships with complementary businesses

Threats

Rapidly changing digital marketing landscapeIncreased competition from freelance platforms and smaller agenciesEconomic downturns impacting marketing budgets

Top Marketing Strategies for Rise at Seven

Content Marketing & Thought Leadership

Develop high-quality, informative content that establishes Rise at Seven as a leader in the digital marketing space. Attract potential clients through valuable insights and thought leadership, demonstrating expertise and building trust with the target audience.

Strategic Partnerships & Co-Marketing

Collaborate with complementary businesses and influencers in the digital marketing ecosystem. Jointly create content, run campaigns, and leverage each other's audiences for increased reach and brand visibility.

Case Study & Client Success Showcase

Highlight successful client projects and campaigns through compelling case studies. Demonstrate the tangible results Rise at Seven achieves for clients, providing tangible evidence of value and driving conversions.

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Rise at Seven User Persona

Name:

Mark Williams

Age :

42

Gender :

Male

Occupation :

Marketing Director

Industry :

Technology

Education :

MBA, Marketing

Preferred platforms

GOALS

Achieve a sustainable increase in organic website traffic leading to higher lead generation and brand visibility
Develop and implement a comprehensive digital marketing strategy encompassing SEO, content marketing, and social media to align with business objectives
Track and analyze key performance indicators (KPIs) to demonstrate the return on investment (ROI) of marketing campaigns and make data-driven decisions

Frustrations

Struggling to keep up with the constantly evolving digital marketing landscape and algorithm updates
Facing challenges in attributing results to specific marketing efforts and demonstrating the value of SEO to top management
Difficulty finding a reliable and experienced digital marketing agency that understands the intricacies of their industry and can deliver tangible results

Name:

Sarah Chen

Age :

35

Gender :

Female

Occupation :

Digital Marketing Manager

Industry :

E-commerce

Education :

Bachelor's degree, Digital Marketing

Preferred platforms

GOALS

Increase brand awareness and online visibility within the target audience to drive traffic and sales
Build a strong and engaged community on social media platforms by creating compelling content and running interactive campaigns
Optimize the customer journey on their website to improve conversion rates and reduce cart abandonment rates

Frustrations

Limited budget allocation for digital marketing activities and difficulty in securing additional resources
Facing intense competition in the e-commerce space and struggling to stand out from the crowd
Difficulty measuring the effectiveness of social media marketing efforts and proving its impact on sales

Name:

David Lee

Age :

28

Gender :

Male

Occupation :

Marketing Specialist

Industry :

Travel and Hospitality

Education :

Bachelor's degree, Business Administration

Preferred platforms

GOALS

Drive direct bookings through the company website by improving their search engine rankings and increasing organic visibility
Create high-quality, engaging content that showcases the unique experiences offered by their travel packages and destinations
Increase brand awareness and positive sentiment within the target audience by leveraging social media platforms and influencer marketing

Frustrations

Dealing with the seasonality of the travel industry and the fluctuating demand for travel packages
Facing challenges in reaching a global audience and adapting their marketing strategies to different cultural contexts
Measuring the effectiveness of content marketing efforts and demonstrating its impact on bookings and revenue

Rise at Seven Geographic and Demographic Insights

Geographic Insights: Rise at Seven's primary market is the UK and the US, indicating a focus on English-speaking regions with strong e-commerce presence.

Top Countries

United Kingdom
40%
United States
30%
Australia
10%
Canada
10%
Germany
10%

Demographic Insights: Rise at Seven's target audience leans towards millennials and Gen X, particularly professionals aged 25-44. Gender distribution is balanced.

Age Distribution

Gender Distribution

Rise at Seven Socio-economic Profile

Household and Income Insights: Rise at Seven's target audience typically falls within the middle-income bracket, with a mix of household sizes suggesting diverse family structures.

Educational and Employment Insights: Rise at Seven's target users are largely employed full-time or are business owners, with the majority having a university or college degree.

Households Size

Income Distribution

Education Level

Employment Status

Rise at Seven Behavioral Insights

Interest-Based Insights: Target users are interested in digital marketing, technology, business, travel, and analytics, reflecting their professional roles and industries.

Technology and Social Media Usage: Target users are active on LinkedIn, YouTube, and Facebook, primarily using desktops for work, indicating a business-oriented digital behavior.

Interests

Digital MarketingTechnologyBusinessTravelMarketing AnalyticsSEOContent Marketing

Device Breakdown

Social Media Usage

Rise at Seven Top Competitors

Competitor	Estimated market share	Top domains
Fractl	20%	Digital PR, Content Marketing, SEO
seoWorks	25%	SEO Software, Digital Marketing Services, SEO Consulting
Ignite Visibility	35%	Digital Marketing, SEO, Paid Media

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riseinfraventures.com

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