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Puro Finance Target Audience
Puro Finance's target audience is small to large businesses in Finland, particularly those with B2B invoicing. They offer factoring services to various industries, emphasizing a streamlined and automated approach to invoice financing. The company also caters to businesses seeking additional financial services such as credit insurance and debt collection.
User Segments
Puro Finance Geographic Distribution
Puro Finance's primary market is Finland, capturing an estimated 90% of its user base. Neighboring Nordic countries like Sweden and Norway represent smaller but potential growth markets.
Top Countries
Finland
Sweden
Norway
Denmark
Estonia
Age Distribution
Key Insights
Primary age group concentration shows strong presence in:
31-35
Most active age range
Target Audience Socio-economic Profile
Puro Finance's target audience exhibits a diverse household size, with a large portion in the 3-4 range. The income level distribution skews towards medium and high, indicating a focus on financially stable individuals.
Employment Status
Income Distribution
Education Level
Puro Finance Behavior Analysis
Behavior Profile
Device Breakdown
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