The target audience for National Geographic is incredibly broad, encompassing individuals from all age groups and demographics who share a common interest in exploration, discovery, and education. This includes children and teenagers through their dedicated kids' content and educational initiatives, inspiring a new generation of scientists and explorers. Adults of all ages form the core audience, ranging from young professionals seeking enriching content to retirees with a lifelong passion for learning. Geographically, their audience is global, given their international reach and universal themes. Psychographically, the audience is characterized by curiosity, an open mind, a desire for authenticity, and an appreciation for high-quality journalism and visual storytelling. They are often environmentally conscious, socially aware, and interested in global issues. The target audience extends to educational institutions and researchers who utilize National Geographic's vast archives and reports as valuable resources.