Find stats on top websites
Industry Landscape
The media and publishing industry is in a state of rapid transformation, driven by digital disruption and shifting consumer habits. Traditional print media faces declining revenues, while digital platforms, streaming services, and social media dominate content consumption. Personalization, interactive experiences, and short-form video are key trends. Diversification of revenue streams, including subscriptions and integrated advertising, is crucial for survival and growth.
Total Assets Under Management (AUM)
Digital Publishing Revenue in United States
~Approximately 25-30 billion USD
(8-12% CAGR)
- Driven by increasing digital subscriptions and advertising.
- Growth in video content and podcast consumption.
- Mobile-first consumption continues to expand.
Total Addressable Market
70 billion USD
Market Growth Stage
Pace of Market Growth
Emerging Technologies
Generative AI
Generative AI can automate content creation, personalize experiences, and create new interactive narrative forms for education and entertainment.
Immersive XR (VR/AR/MR)
Extended Reality technologies will allow for deeply immersive and interactive explorations of natural environments, historical sites, and scientific concepts.
Blockchain for Content Rights & Monetization
Blockchain can secure content rights, enable micro-monetization models, and ensure transparent creator attribution in the digital publishing ecosystem.
Impactful Policy Frameworks
California Consumer Privacy Act (CCPA) 2018 (and CPRA 2020)
The CCPA grants California consumers new rights regarding the collection and sale of their personal information, with the CPRA expanding these rights and creating the California Privacy Protection Agency (CPPA).
This policy requires National Geographic to enhance its data privacy practices, transparently manage user data, and potentially adjust subscription and advertising models that rely on user tracking.
Children's Online Privacy Protection Act (COPPA) 1998
COPPA imposes requirements on operators of websites or online services directed to children under 13 years of age, or who have actual knowledge that they are collecting personal information from children under 13.
Given National Geographic's significant youth audience, COPPA necessitates stringent measures for data collection and content delivery to children, impacting its educational and kids' platforms.
Digital Millennium Copyright Act (DMCA) 1998
The DMCA implements two 1996 World Intellectual Property Organization (WIPO) treaties, addressing copyright protection in the digital age, particularly against the circumvention of copyright protection systems.
The DMCA remains crucial for National Geographic in protecting its vast library of copyrighted visual and written content from unauthorized use and digital piracy, while also navigating fair use.
Transform Your Ideas into Action in Minutes with WaxWing
Sign up now and unleash the power of AI for your business growth
