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Eli Broad College of Business, Michigan State University
The Eli Broad College of Business at Michigan State University is a renowned institution offering comprehensive business education at various levels. They provide undergraduate, graduate, and executive programs covering a wide range of business disciplines, including accounting, finance, management, marketing, and supply chain management. The college is dedicated to creating future business leaders by fostering a collaborative learning environment and emphasizing research and innovation.
Company : Eli Broad College of Business, Michigan State University
Industry : EducationBusiness EducationHigher Education
Eli Broad College of Business, Michigan State University Key Value propositions
Eli Broad College of Business, Michigan State University Latest news
Newsroom - MSU Broad College of Business
We celebrate the seniors who are recognized for having a 4.0 GPA at the close of their time at MSU. College news. Bob Burgess in the Minskoff Pavilion. Honoring ...
MSU Broad Art Museum
People playing and drawing outside of the MSU Broad Art Museum. Chill Out with Art! Saturday, July 20, 2024 1:00pm. View Details. News. View All News · Abstract ...
Eli Broad College of Business | Michigan State University
MSU is an affirmative-action, equal-opportunity employer. Notice of Nondiscrimination. Spartans Will. © Michigan State University.
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MSU Logo Menu. Search International Business Center Search. Broad College of Business International Business Center · Broad Home · Home · News · Events ...
Eli Broad College of Business, Michigan State University SWOT Analysis
Strengths
Top-ranked programs (Supply Chain, Marketing Research)High MBA salary increaseStrong alumni network
Weaknesses
Large class sizesLimited scholarship opportunitiesGeographic location in East Lansing
Opportunities
Expand online program offeringsDevelop partnerships with international universitiesIncrease focus on entrepreneurship and innovation
Threats
Competition from other top business schoolsEconomic downturn impacting enrollmentChanging landscape of higher education
Top Marketing Strategies for Eli Broad College of Business, Michigan State University
Content Marketing & SEO Optimization
Create valuable and engaging content, such as blog posts, videos, and webinars, focusing on relevant industry topics, career advice, and program highlights. Optimize content for search engines to attract potential students and professionals searching for business education opportunities.
Targeted Digital Advertising & Social Media Engagement
Utilize targeted digital advertising campaigns on platforms like Google Ads, LinkedIn, and Facebook to reach specific demographics and interests. Engage on social media platforms relevant to the target audience, sharing compelling content, answering questions, and building a strong online presence.
Eli Broad College of Business, Michigan State University User Persona
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Eli Broad College of Business, Michigan State University Geographic and Demographic Insights
Geographic Insights: The Eli Broad College of Business attracts a predominantly domestic student body, with the United States accounting for the majority of its students. China and India represent growing markets.
United States
90%
China
3%
India
2%
South Korea
1.5%
Canada
1%
Demographic Insights: The target demographic leans towards individuals aged 25-34, with a slight male majority. However, the college attracts a diverse age range.
Eli Broad College of Business, Michigan State University Socio-economic Profile
Household and Income Insights: The majority of target users come from households with 2-4 members and fall within the medium-income bracket, reflecting the typical student and young professional demographic.
Educational and Employment Insights: The primary target audience consists of students pursuing university or college degrees, with a significant portion already holding postgraduate qualifications.
Eli Broad College of Business, Michigan State University Behavioral Insights
Interest-Based Insights: Target users show interest in business news, technology, career development, finance, entrepreneurship, marketing, and data science, reflecting their aspiration for professional growth.
Technology and Social Media Usage: Users favor professional platforms like LinkedIn, demonstrating a strong career focus. They primarily use desktops but engage with mobile platforms like YouTube and Instagram.
Eli Broad College of Business, Michigan State University Top Competitors
Competitor | Estimated market share | Top domains |
---|---|---|
Ross School of Business, University of Michigan | 35% | Business Administration, Management, Finance |
Kellogg School of Management, Northwestern University | 25% | Marketing, Management, Finance |
Indiana University Kelley School of Business | 15% | Business Analytics, Supply Chain Management, Entrepreneurship |