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Meetup Target Audience
User Segments
Age: 24
Gender: Female
Occupation: Retail Sales Associate
Education: Associate Degree
Age: 30
Gender: Male
Occupation: Hotel Front Desk Manager
Education: Bachelor's Degree
Age: 28
Gender: Female
Occupation: Student (Graduate Program)
Education: Bachelor's Degree
Maya
Goals
- Expand her social circle beyond work and college acquaintances
- Discover new local events and activities to fill her free time
- Find groups where she can try new hobbies like pottery or hiking.
Pain Points
- Feeling isolated in a new city after moving for her job
- Struggling to find genuine connections outside of superficial interactions
- Limited options for affordable and engaging social activities.
Meetup Geographic Distribution
Meetup has a strong global presence, with a significant user base in the US, UK, Canada, Australia, and Germany, highlighting its international reach with a core North American focus.
Top Countries
United States
United Kingdom
Canada
Australia
Germany
Age Distribution
Key Insights
Primary age group concentration shows strong presence in:
31-35
Most active age range
Target Audience Socio-economic Profile
Meetup users typically live in 2-4 person households and fall within the medium-income bracket, reflecting a broad appeal.
Employment Status
Income Distribution
Education Level
Meetup Behavior Analysis
Behavior Profile
Device Breakdown
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