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Meetup: Local Groups & Events
Meetup Key Value Propositions
Meetup's key value proposition is enabling individuals to connect with like-minded people through interest-based events and groups, fostering community and personal growth. It empowers users to pursue passions, learn new things, and build meaningful relationships.
Meetup Brand Positioning
Meetup positions itself as the leading platform for fostering human connection and community building, empowering individuals to discover and create groups based on shared interests, both online and in person.
Top Competitors
Eventbrite
Facebook Events
Peatix
Customer Sentiments
Customer sentiment appears largely positive, as Meetup facilitates connections, learning, and personal growth for a global user base. The platform addresses a fundamental human need for belonging and shared experiences.
Actionable Insights
Focus marketing on the transformative power of connection and personal development facilitated by Meetup's diverse groups.
Products and Features
Meetup: Local Groups & Events - Product Description
Meetup is an online platform designed to connect individuals with shared interests through local groups and events. Users can discover events, join existing communities, or create their own groups based on hobbies, professional interests, social activities, and more. The platform aims to facilitate real-world connections and community building by enabling users to find like-minded people and participate in various activities in their local area.
Pros
- Meetup fosters genuine community building by connecting people with shared interests in their local areas
- It provides a wide variety of groups and events, catering to diverse hobbies, professional networking, and social activities
- The platform encourages real-world interaction, helping users expand their social circles and learn new skills.
Cons
- The quality and activity level of groups can vary significantly, with some groups being inactive or poorly organized
- User experience can be dependent on the availability of suitable groups and events in a specific geographic location
- Some users may find the interface or search functionalities less intuitive than desired.
Alternatives
- Eventbrite is a strong competitor, focusing broadly on event discovery and ticketing for a wider range of events, including professional conferences and concerts
- Facebook Groups offers a massive user base and allows for the creation of private and public interest-based communities, although its primary focus isn't exclusively on local meetups
- Bumble BFF and similar friendship-finding apps cater specifically to social connections, often in a one-on-one or small group context, rather than large community events.
Company Updates
Latest Events at Meetup
Meetup | Find Local Groups, Events, and Activities Near You
Find Meetup events, join groups, or start your own. Make new friends and connect with like-minded people. Meet people near you who share your interests.
View sourcePSA: Meetup.com is doing a gradual rollout of paywalling certain ...
Jul 30, 2024 ... https://link.heylo.co/CazK. Upvote 1. Downvote Reply ... They call themselves a tech company, but act like a predatory corporate raider IMO.
View sourceScott Heiferman of Meetup: The Pursuit of Community - The New ...
Sep 5, 2009 ... Scott Heiferman co-founded Meetup ... One, which I developed with a co-founder, was a company called Fotolog, now a social network that is big in ...
View sourceMeetup app new restrictive fees : r/apps
Oct 26, 2024 ... Now you have to be a paid subscriber to see all attendees in meetup events unless you manually click each attendee name. Also, you have to be a ...
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