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LootMogul Target Audience

User Segments

Age: 22

Gender: Male

Occupation: University Student

Education: Associate Degree, Game Design

Age: 27

Gender: Female

Occupation: Part-Time Content Creator

Education: Bachelor's Degree, Marketing

Age: 31

Gender: Male

Occupation: Full-Time Sports Analyst

Education: Bachelor's Degree, Sports Management

Alex 'The Ace' Chen

Alex 'The Ace' Chen

Age: 22
Gender: Male
Occupation: University Student
Education: Associate Degree, Game Design
Industry: Gaming
Channels: YouTubeTwitchDiscord

Goals

  • To master competitive sports games and become a recognized player in the esports scene
  • To connect with other passionate sports gamers and build a strong online community
  • To potentially earn income or recognition through competitive gaming and content creation.

Pain Points

  • Difficulty finding reliable teammates for competitive play and coordinating schedules effectively
  • Lack of opportunities to monetize their gaming skills and time investment
  • Experiencing technical issues like lag or connectivity problems during crucial gaming moments.

LootMogul Geographic Distribution

The US and India are primary markets, reflecting both established sports fan bases and emerging tech adoption. Other key markets include the UK, Canada, and Australia.

Top Countries

United States flag

United States

40.5%
India flag

India

25.5%
United Kingdom flag

United Kingdom

8%
Canada flag

Canada

6%
Australia flag

Australia

4%

Age Distribution

Key Insights

Primary age group concentration shows strong presence in:

31-35

Most active age range

Target Audience Socio-economic Profile

Users primarily reside in households of 3-4, indicating family or shared living. Income levels skew towards medium, with a strong high-income segment.

Employment Status

Income Distribution

Education Level

LootMogul Behavior Analysis

Behavior Profile

Online Gaming
Sports Fans
Cryptocurrency Investing
Social Media Engagement
Digital Art Collection
Community Building
Content Creation
Competitive Play
Immersive Experiences
Tech News
Influencer Engagement
Mobile Usage
Seeking ROI
Early Adopter
Brand Loyalty

Device Breakdown

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