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Industry Landscape
The local news media industry in the US is undergoing significant transformation. While print circulation continues to decline, digital readership is growing. Publishers are focusing on multi-platform strategies, subscription models, and diversified revenue streams like events and local advertising. Consolidation is common, and many smaller outlets struggle, though community-focused models like Kokomo Tribune show resilience by emphasizing hyper-local content and community engagement.
Total Assets Under Management (AUM)
Total Local Newspaper Revenue in United States
~Approximately 10 billion USD
(-5.0% to -10.0% CAGR)
Revenue decline is largely due to decreasing print advertising and circulation. Digital revenue growth partially offsets print losses. Subscription models and diversified services are key to mitigating the decline.
Total Addressable Market
Approximately 10 billion