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JRA Japan Racing Association
Japan Racing Association (JRA) Key Value Propositions
JRA's key value proposition lies in providing a holistic horse racing experience, from diverse and convenient betting platforms to rich educational content and engaging cultural events. It also distinguishes itself through strong social responsibility initiatives and promoting equestrian welfare.
Japan Racing Association (JRA) Brand Positioning
JRA positions itself as the comprehensive steward of Japanese horse racing, offering a blend of exhilarating betting, rich equestrian culture, and strong social responsibility, catering to diverse audiences from avid bettors to casual enthusiasts.
Top Competitors
Japan Keirin
Public Race (Boat Race)
Public Race (Auto Race)
Customer Sentiments
Customer sentiment appears largely positive, driven by diverse betting options, comprehensive information, and family-friendly venues. However, potential frustrations exist regarding data access, technical glitches during peak times, and limited non-betting related activities for casual attendees.
Actionable Insights
Leverage global broadcasting and digital platforms to attract international audiences and explore new entertainment offerings.
Products and Features
JRA Japan Racing Association - Product Description
The JRA (Japan Racing Association) is the official homepage for horse racing in Japan. It provides essential information for horse racing enthusiasts, including race cards (出馬表), odds (オッズ), payouts (払戻金), and race results (レース結果). The platform also facilitates online betting (インターネット投票) and offers event information for national racecourses (競馬場) and WINS (betting offices). It serves as the central hub for all information related to Central Horse Racing in Japan.
Pros
- JRA provides comprehensive and official information for horse racing, ensuring accuracy and reliability
- The platform offers convenient online betting, enhancing accessibility for users
- It serves as a central hub for event information, fostering community engagement and keeping fans updated.
Cons
- The website is primarily in Japanese, which may limit accessibility for non-Japanese speakers
- The focus is exclusively on horse racing, potentially limiting appeal to a broader audience interested in other forms of gambling
- While online betting is available, there might be regional restrictions or complex verification processes for international users.
Alternatives
- Alternative options for betting on sporting events include online sportsbooks that cover a wider range of sports beyond horse racing
- Local and international lottery systems could also be considered an alternative for those seeking gambling entertainment
- Other national racing authorities or private betting companies might offer competitive services, though likely with a narrower focus or different regulatory frameworks.
Company Updates
Latest Events at Japan Racing Association (JRA)
JRA-55 project
Important Notice: Update of the near real-time JRA-55 data will be ... JMA carried out the second reanalysis project (known as the Japanese 55-year ...
View sourceJRA Race Card & Results
JRA : Japan Racing Association. NAR : National Association of Racing (Racing by Local Governments). DES : designates a JRA race in which NAR registered horses ...
View sourceHorse Racing in Japan
JRA Race Card & Results, Racing Calendar & Principal Race Schedule, Enjoy Racing, JRA Seat Reservation, JRA Race Programme, List of JRA Graded Races, News & ...
View sourceJRA-55: Japanese 55-year Reanalysis, Daily 3-Hourly and 6-Hourly ...
The Japan Meteorological Agency (JMA) conducted JRA-55, the second Japanese global atmospheric reanalysis project. It covers 55 years, extending back to 1958.
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