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Stanford Graduate School of Business
Wharton School of the University of Pennsylvania
London Business School
Top Marketing Channels
Stanford Graduate School of Business
- Content Marketing
- Examples: GSB Insights blog, Stanford Business magazine, Faculty research papers
- Campaigns: Future of Work series, Sustainable Business Initiative, Entrepreneurship Showcase
- Digital Advertising
- Examples: Google Ads for MBA programs, LinkedIn ads for Executive Education, Targeted social media ads
- Campaigns: Innovate for Impact campaign, Lead with Purpose campaign, Drive Growth campaign
- Social Media Marketing
- Examples: LinkedIn thought leadership posts, YouTube faculty interviews, Instagram student life highlights
- Campaigns: Stanford GSB Leadership Series, Alumni Spotlight, GSB Application Tips
Top Sales Channels
- Admissions Events
- Virtual information sessions, On-campus open houses, Regional recruiting events
- Stanford GSB Experience Day, Discover Your GSB Journey, Global Insights Tour
- Direct Outreach/Recruitment
- Admissions counselors, Alumni ambassador program, Corporate partnerships
- Personalized Admissions Guidance, Executive Education Consultations, Corporate Talent Development
- Online Application Portal
- MBA application platform, Executive Education registration, PhD application portal
- Apply Now for Fall 2025, Early Application Advantage, Scholarship Application Assistance
Harvard Business School SWOT Analysis
Strengths
Strong reputation in Silicon Valley and tech industry
innovative curriculum
extensive alumni network in entrepreneurship.
Weaknesses
Extremely competitive admissions
high cost of living in Silicon Valley
smaller class sizes compared to some peers.
Opportunities
Leverage proximity to tech hub for more industry partnerships
expand online offerings for global reach
develop new programs in AI/data science.
Threats
Increased competition from other top-tier schools
economic downturn impacting tech sector and applications
rapid changes in job market requiring curriculum updates.
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