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Industry Landscape
The product configuration software industry is experiencing robust growth, driven by increasing demand for personalized products and digital transformation initiatives in manufacturing and e-commerce. Companies are adopting CPQ and 3D/AR visualization tools to streamline sales, reduce errors, and enhance customer experience. Integration with existing systems is key for market leaders.
Total Assets Under Management (AUM)
CPQ Software Market Size in United States
~Approx. 1.2 billion USD (2023)
(15.0% CAGR)
- Driven by digital transformation and remote work trends.
- Increased adoption across diverse industries.
- Focus on integration with CRM and ERP systems.
Total Addressable Market
2.5 billion USD
Market Growth Stage
Pace of Market Growth
Emerging Technologies
Generative AI for Product Design
Generative AI can automate and optimize the creation of product designs and configurations based on specified parameters, significantly accelerating the design-to-production workflow.
Blockchain for Supply Chain Transparency
Blockchain technology can provide immutable records for product configurations, material sourcing, and production processes, enhancing transparency and trust in customized product supply chains.
Digital Twins
Digital twins create virtual replicas of physical products and processes, enabling real-time monitoring, simulation, and optimization throughout the entire product lifecycle from configuration to manufacturing and usage.
Impactful Policy Frameworks
American Innovation and Choice Online Act (AICOA) (Proposed)
While not yet passed, AICOA aims to curb the market power of dominant online platforms by preventing them from self-preferencing their own products and services.
This policy could impact Expivi's ability to integrate seamlessly with or benefit from preferential treatment on major e-commerce platforms if those platforms are deemed dominant, potentially creating a more level playing field for competing configuration solutions.
NIST AI Risk Management Framework (2023)
Published by the National Institute of Standards and Technology, this framework provides guidance for managing risks associated with artificial intelligence, promoting trustworthy and responsible AI development and use.
As Expivi potentially integrates more AI into its configurators (e.g., for guided selling or generative design), adherence to this framework will be crucial for ensuring ethical, transparent, and secure AI practices, building trust with clients.
California Consumer Privacy Act (CCPA) and California Privacy Rights Act (CPRA) (2020/2023)
These acts grant California consumers significant rights regarding their personal information, including the right to know, delete, and opt-out of the sale of their data, and establish the California Privacy Protection Agency.
Expivi, handling customer personalization data, must ensure its data collection, processing, and storage practices comply with these stringent privacy regulations, especially for its US clients, impacting data management and consumer consent processes.
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