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Harry's

Duke Cannon Supply Co.

Top Marketing Channels

Harry's

  • Social Media Marketing
  • Examples: Instagram, Facebook, YouTube
  • Campaigns: Shave Smarter, Start Your Routine, Real Talk
  • Content Marketing
  • Examples: Blog posts, Grooming guides, Educational videos
  • Campaigns: The Harry's Blog, Shaving 101, Men's Hair & Styling
  • Influencer Marketing
  • Examples: Partnerships with lifestyle bloggers, Grooming experts, YouTube personalities
  • Campaigns: Sponsored content series, Product reviews, Routine spotlights

Top Sales Channels

  • Direct-to-Consumer (DTC) E-commerce
  • Harry's website, Subscription service, Online bundles
  • First Box Free, Build Your Own Set, Refer a Friend
  • Retail Partnerships
  • Target, Walmart, Boots
  • In-store promotions, End-cap displays, Limited edition retail kits
  • Subscription Box Service
  • Razor refills, Shave cream auto-delivery, Full grooming routine subscription
  • Flexibility & Savings, Never Run Out, Grooming Made Easy

Every Man Jack SWOT Analysis

Strengths

Strong brand recognition for shaving

Affordable subscription model

User-friendly online experience.

Weaknesses

Perceived as primarily a shaving brand

Limited range in other grooming categories

Intense competition in the DTC razor market.

Opportunities

Expand deeper into skincare and body care

Target new international markets

Develop more personalized product recommendations.

Threats

New DTC grooming startups

Aggressive pricing by competitors

Shifting consumer preferences away from traditional shaving.

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