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Discord Target Audience

Discord primarily targets gamers and online communities looking for a platform to connect and communicate. The platform's features cater to building and engaging with communities, with tools for voice and video chat, live streaming, and server customization. Discord appeals to both casual users and dedicated communities, offering features and subscription tiers to accommodate various needs.

User Segments

Discord Geographic Distribution

Discord's largest market is the United States, followed by the United Kingdom and Canada. The platform also sees significant usage in Brazil and Germany.

Top Countries

United States flag

United States

35.2%
United Kingdom flag

United Kingdom

10.5%
Canada flag

Canada

7.8%
Brazil flag

Brazil

6.2%
Germany flag

Germany

5.9%

Age Distribution

Key Insights

Primary age group concentration shows strong presence in:

31-35

Most active age range

Target Audience Socio-economic Profile

Discord users commonly belong to households of 1-2 people. The platform attracts a diverse income range with a concentration in the medium bracket.

Employment Status

Income Distribution

Education Level

Discord Behavior Analysis

Behavior Profile

Device Breakdown

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