Dezital : Market and Competitor Analysis

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Dezital is a digital marketing agency specializing in Facebook advertising and Shopify development. They offer a range of services including campaign setup, retargeting, lead generation, and ecommerce management. They aim to help businesses achieve visible conversions and maximize their return on ad spend.

Company : Dezital

Industry : Digital MarketingEcommerce DevelopmentFacebook Advertising

Major Markets

United States

United Kingdom

Canada

Key Competitors

Lyfe Marketing

Disruptive Advertising

Ignite Visibility

Dezital Key Value propositions

Facebook Advertising Expertise

Shopify Development

Managed Ecommerce Services

Data-Driven Results

Dezital Latest news

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Dezital SWOT Analysis

Strengths

Specialized in Facebook AdvertisingShopify Development ExpertiseGlobal Presence with multiple locations

Weaknesses

Reliance on Facebook Advertising PlatformLimited information on pricing and packagesRelatively unknown compared to industry giants

Opportunities

Expand service offerings in digital marketingTarget niche ecommerce marketsDevelop strategic partnerships for wider reach

Threats

Changes in Facebook's algorithm and policiesIncreasing competition in digital marketingEconomic downturn impacting client budgets

Top Marketing Strategies for Dezital

Interactive ROI Calculator

This will help potential clients to easily visualize the value of Dezital's services and how their ROI would look like with Dezital's marketing strategies. This will build trust and credibility, leading to more conversions.

Personalized User Onboarding

Dezital can create a custom onboarding experience for their clients to guide them through their services and help them get started. This will increase customer engagement and retention, making the onboarding process more efficient and enjoyable.

Facebook Messenger Marketing

By using Facebook Messenger for their marketing, Dezital can provide personalized and engaging interactions with potential clients. This will enable them to build relationships with prospects, answer questions, and drive more leads to their services.

Apply these strategies to your business with just one-click at Waxwing.ai

Dezital User Persona

Name:

John Smith

Age :

35

Gender :

Male

Occupation :

Marketing Manager

Industry :

E-commerce

Education :

MBA, Marketing

Preferred platforms

GOALS

Increase brand awareness and reach a wider audience through targeted Facebook ad campaigns
Generate high-quality leads that convert into paying customers through effective lead generation strategies
Drive more traffic to the company's e-commerce website and boost online sales

Frustrations

Reaching the right target audience with their Facebook ads and maximizing ad spend ROI
Managing and optimizing multiple marketing campaigns across different platforms
Keeping up with the latest trends and changes in the digital marketing landscape

Name:

Sarah Jones

Age :

28

Gender :

Female

Occupation :

Digital Marketing Specialist

Industry :

Retail

Education :

Bachelor's degree, Digital Marketing

Preferred platforms

GOALS

Improve the brand's online presence and engagement on social media platforms, particularly Facebook and Instagram
Develop and implement creative digital marketing strategies to drive traffic and increase brand visibility
Track and analyze campaign performance to optimize results and demonstrate the value of digital marketing efforts to the company

Frustrations

Creating engaging and high-converting ad copy that resonates with the target audience
Managing a limited marketing budget effectively and demonstrating a positive return on investment
Measuring the effectiveness of different marketing campaigns and attributing results accurately

Name:

David Lee

Age :

42

Gender :

Male

Occupation :

Business Owner

Industry :

Service Industry

Education :

Master's degree, Business Administration

Preferred platforms

GOALS

Generate more leads and acquire new customers for his service-based business through targeted advertising and lead generation campaigns
Establish a strong online presence and build brand awareness within the local community
Leverage digital marketing to differentiate his business from competitors and position himself as an industry leader

Frustrations

Finding the time and resources to manage his business's digital marketing efforts effectively
Understanding and navigating the complexities of Facebook advertising and other digital marketing channels
Measuring the return on investment (ROI) of his digital marketing spending and demonstrating its value to his business

Dezital Geographic and Demographic Insights

Geographic Insights: Dezital's primary target market is the United States, followed by the United Kingdom. They have a notable presence in Canada, Australia, and Pakistan as well.

Top Countries

United States
45%
United Kingdom
20%
Canada
10%
Australia
8%
Pakistan
7%

Demographic Insights: Dezital's target audience is primarily males aged 25-44, reflecting the demographics of marketing professionals and business owners.

Age Distribution

Gender Distribution

Dezital Socio-economic Profile

Household and Income Insights: Dezital's target audience typically falls within the middle-income bracket and have an average household size of 3-4 people.

Educational and Employment Insights: Dezital's target market consists largely of individuals in full-time work or business owners, with a majority holding a university or college degree.

Households Size

Income Distribution

Education Level

Employment Status

Dezital Behavioral Insights

Interest-Based Insights: Dezital's target audience shows keen interest in digital marketing, ecommerce, social media, online advertising, business growth, technology, and entrepreneurship.

Technology and Social Media Usage: The target audience prefers Facebook, LinkedIn, and Instagram, primarily using desktops for browsing. Android and iOS usage suggests mobile engagement.

Interests

Digital MarketingE-commerceSocial Media MarketingOnline AdvertisingBusiness GrowthTechnologyEntrepreneurship

Device Breakdown

Social Media Usage

Dezital Top Competitors

Competitor	Estimated market share	Top domains
Lyfe Marketing	20%	Social Media Marketing, Paid Advertising, Website Design
Disruptive Advertising	15.5%	Paid Advertising, Conversion Rate Optimization, Analytics
Ignite Visibility	12.5%	SEO, Paid Advertising, Digital Strategy

dewsoftware.com

dfamilk.com

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