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CONNSTEP Target Audience

CONNSTEP's target audience is primarily small to medium-sized manufacturers (SMMs) in Connecticut. They also work with other businesses and organizations involved in the manufacturing ecosystem. Their goal is to support the growth and competitiveness of Connecticut's manufacturing sector.

User Segments

CONNSTEP Geographic Distribution

CONNSTEP primarily serves the US market with a 98% focus, indicating a strong domestic presence. Limited international reach suggests potential for future expansion.

Top Countries

United States flag

United States

98%
Canada flag

Canada

1%
Mexico flag

Mexico

0.5%
Germany flag

Germany

0.3%
China flag

China

0.2%

Age Distribution

Key Insights

Primary age group concentration shows strong presence in:

31-35

Most active age range

Target Audience Socio-economic Profile

CONNSTEP's audience typically falls within the middle-income bracket and has an average household size of 3-4, suggesting established professionals with families.

Employment Status

Income Distribution

Education Level

CONNSTEP Behavior Analysis

Behavior Profile

Device Breakdown

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