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Canyons School District Target Audience
User Segments
Age: 38
Gender: Female
Occupation: Marketing Manager
Education: Bachelor's Degree
Age: 45
Gender: Male
Occupation: Software Engineer
Education: Master's Degree
Age: 32
Gender: Female
Occupation: Elementary School Teacher
Education: Bachelor's Degree
Sarah Chen
Age: 38
Gender: Female
Occupation: Marketing Manager
Education: Bachelor's Degree
Industry: Parenting
Channels: FacebookInstagramYouTube
Goals
- Ensure her children receive a high-quality education and are well-prepared for future success
- Stay informed about school events, academic progress, and district news to actively participate in her children's schooling
- Find convenient and reliable information about school policies, procedures, and extracurricular opportunities for her children.
Pain Points
- Difficulty finding specific information quickly on the district website, leading to wasted time and frustration
- Lack of timely communication from the school regarding important updates or changes, causing missed opportunities
- Juggling work and family responsibilities, making it challenging to attend all school events or volunteer opportunities.
Canyons School District Geographic Distribution
Primarily serving the local community in the US, with minimal international reach, likely for transient families.
Top Countries
United States
99%
Canada
0.2%
Mexico
0.1%
United Kingdom
0.05%
Australia
0.05%
Age Distribution
Key Insights
Primary age group concentration shows strong presence in:
31-35
Most active age range
Target Audience Socio-economic Profile
Target users are mainly medium-income families with 3-4 members, indicating a focus on school-aged children.
Employment Status
Income Distribution
Education Level
Canyons School District Behavior Analysis
Behavior Profile
Parents
Digital Savvy
Online Information
School Enrollment
Academic Programs
Extracurricular Activities
School Calendars
Lunch Menus
Transportation
District Policies
Event Registration
Teacher Communication
Employee Resources
Professional Development
Website Navigation
Social Media Usage
Mobile Devices
Community Engagement
Volunteer Opportunities
Local Events
Device Breakdown
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