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Major Markets
Key Competitors
Business Made Simple positions itself as the go-to platform for overwhelmed small business owners seeking a clear, actionable, and affordable plan to drive revenue growth and eliminate confusion through structured business education and community support.
Customer sentiment appears highly positive, as evidenced by testimonials highlighting the 'simple' nature and 'value at such a sweet price' of the platform, coupled with a 30-day money-back guarantee, indicating confidence and satisfaction. Users appreciate the practical tools, structured frameworks, and community support provided.
Business Made Simple offers overwhelmed small business owners a clear, actionable six-step plan to optimize their business for revenue and profit, coupled with a supportive community and affordable annual access. Its core value lies in simplifying complex business principles into practical, implementable frameworks that instill confidence and eliminate confusion.
Strong brand with Donald Miller's backing.
Clear, actionable frameworks for business growth.
Supportive community and certified coaches.
Primarily online, may limit reach for some.
Reliance on a single annual subscription model.
Potential for information overload for new users.
Expand coach certification globally.
Develop niche courses for specific industries.
Partner with industry associations and incubators.
Increasing competition in online education.
Economic downturns impacting small businesses.
Keeping content fresh and relevant constantly.
Predominantly North American user base, particularly US, but expanding globally. Strong English-speaking country presence.
United States
65.5% market share
Canada
10.5% market share
United Kingdom
7% market share
Australia
5% market share
Germany
2% market share
30-55 years
Male • Female
United States • Canada • United Kingdom • Australia • Western Europe
25-45 years
Male • Female
Global • Developing Markets
40-65 years
Male • Female
North America • Europe
22-35 years
Male • Female
Urban Centers • North America • Europe
50-70 years
Male • Female
Rural Areas • Suburban Areas • Regional
Data shown in percentage (%) of usage across platforms
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