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Business Made Simple is an online education platform designed to provide small business owners with a clear, actionable plan for growth. The company offers on-demand courses, live events, and resources that cover six key areas of business: leadership, marketing, sales, product optimization, overhead & operations, and cash flow. Its core offering is a subscription-based model that grants access to all courses, digital resources, a community forum, and member-exclusive webinars. Business Made Simple aims to eliminate 'business owner overwhelm' by offering simple, proven frameworks that optimize businesses for revenue and profit. The platform emphasizes practical implementation, community support, and a structured approach to business development.
Major Markets
United States
Canada
United KingdomKey Competitors
Select a competitor
Coursera
Udemy
Top Marketing Channels
Coursera
- Digital Marketing
- Examples: Email Marketing, Social Media Promotion, Search Engine Optimization
- Campaigns: Free Courses, Guided Projects, MasterTrack Certificates
- Content Marketing
- Examples: Blog Posts, Online Advertisements, Partnership Announcements
- Campaigns: University Partnerships, Industry Expert Courses, Multi-Course Specializations
- Webinars & Community
- Examples: Webinars, Live Q&A Sessions, Community Forums
- Campaigns: Coursera Plus Promotion, Limited-Time Offers, Bundle Deals
Top Sales Channels
- Online Sales
- Landing Pages, Affiliate Marketing, Email Campaigns
- Discounts on Guided Projects, Specialization Bundles, Coursera Plus
- B2B Sales
- Direct Sales, Industry Events, Partnership Programs
- Corporate Training Programs, Team Subscriptions, Executive Education
- Customer Support Sales
- Customer Support, Sales Representatives, Chatbots
- Financial Aid Applications, Scholarships, Payment Plans
Business Made Simple SWOT Analysis
Strengths
Strong brand recognition
Wide variety of courses
Partnerships with top universities
Weaknesses
High course fees for some specializations
Completion rates can be low
Limited personalized learning paths
Opportunities
Expand into emerging markets
Partner with more universities and companies
Offer more micro-credentials
Threats
Increasing competition from other online learning platforms
Risk of content becoming outdated
Economic downturns affecting enrollment
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