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Bragg's target audience is broad, encompassing individuals of all ages and backgrounds who are interested in natural health and wellness. This includes those looking for healthier alternatives to traditional products, such as salad dressings and beverages. They also target individuals seeking specific health benefits, like improved digestion or weight management.
Bragg's primary market is the United States, followed by Canada. They have a growing presence in other English-speaking countries and are expanding into the European market.
United States
Canada
United Kingdom
Australia
Germany
Primary age group concentration shows strong presence in:
31-35
Most active age range
Bragg's target market includes a range of household sizes, with a higher concentration in 2-person and 3-4 person households. Their products appeal to a broad income demographic, with the largest segment in the middle-income bracket.
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