Top Marketing Strategies for bemyfriends

bemyfriends User Persona

Name:

Jenna

Age :

28

Gender :

Female

Occupation :

Musician/YouTuber

Industry :

Music/Entertainment

Education :

Bachelor of Music, Music Production

Preferred platforms

GOALS

• Expand her fanbase globally and connect with fans on a deeper level through exclusive content and interactions
• Generate a sustainable income from her music and content creation beyond ad revenue and brand deals
• Build a recognizable brand and explore opportunities to leverage her intellectual property for merchandise and other ventures.

Frustrations

• Struggling to effectively reach new fans outside her existing social media audience
• Lacking the resources and infrastructure for global merchandise fulfillment and customer support
• Finding it time-consuming to manage multiple platforms and tools for content creation, fan engagement, and monetization.

Name:

Mark

Age :

32

Gender :

Male

Occupation :

Esports Team Manager

Industry :

Esports/Gaming

Education :

Bachelor of Science, Business Administration

Preferred platforms

GOALS

• Secure sustainable and diversified revenue streams for the esports team beyond tournament winnings and sponsorships
• Build a strong global brand for the team, attracting sponsors and increasing their market value
• Foster a highly engaged and loyal fanbase that goes beyond just watching their matches.

Frustrations

• Difficulty in monetizing the team's content and fan engagement beyond traditional sponsorships
• Facing challenges in expanding their fanbase internationally due to language barriers and lack of localized content
• Managing the logistics of selling merchandise and other products to a global audience.

Name:

Sofia

Age :

25

Gender :

Female

Occupation :

Visual Artist/Illustrator

Industry :

Art/Design

Education :

Bachelor of Fine Arts, Illustration

Preferred platforms

GOALS

• Monetize her art and creative skills beyond one-off commissions and freelance projects
• Cultivate a dedicated community around her art and connect with other artists and potential clients
• Showcase her portfolio and talent to a wider audience, increasing visibility and career opportunities.

Frustrations

• Finding it challenging to reach a wider audience for her art and attract potential buyers
• Lacking the technical expertise and resources to create and manage an online shop for selling prints and merchandise
• Feeling overwhelmed by the time and effort required to effectively promote her work and engage with followers across different platforms.

bemyfriends Geographic and Demographic Insights

Geographic Insights: The United States and South Korea are the top two markets for bemyfriends, followed by Japan, Brazil, and the United Kingdom. This suggests a strong focus on North America and East Asia.

Demographic Insights: The platform appeals slightly more to female users. The primary target audience falls within the 18-34 age range, typical for online content consumption and fandom.

bemyfriends Socio-economic Profile

Household and Income Insights: The target audience primarily consists of individuals in 1-2 person households, reflecting a younger demographic with a mix of income levels, with a majority in the middle-income range.

Educational and Employment Insights: The majority of target users are employed full-time or are students, with a high proportion having a university or college education, indicative of a tech-savvy and career-focused demographic.

bemyfriends Behavioral Insights

Interest-Based Insights: Users are interested in music, gaming, streaming, art, technology, travel, and fashion, reflecting a diverse and globally-connected audience.

Technology and Social Media Usage: Users are highly active on YouTube, Instagram, and TikTok, primarily using mobile devices and desktops to access content and engage online.

bemyfriends Top Competitors