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American Marketing Association Chicago Chapter Target Audience
User Segments
Age: 20
Gender: Female
Occupation: Marketing Student (Part-Time)
Education: Associate Degree
Age: 22
Gender: Male
Occupation: Recent Graduate (Job Seeker)
Education: Bachelor's Degree
Age: 19
Gender: Female
Occupation: Student (Volunteer)
Education: Associate Degree
Sarah Chen
Age: 20
Gender: Female
Occupation: Marketing Student (Part-Time)
Education: Associate Degree
Industry: Marketing
Channels: LinkedInInstagramYouTube
Goals
- Secure a marketing internship to gain practical experience
- Build a strong professional network within the Chicago marketing community
- Develop foundational marketing skills relevant to future employment.
Pain Points
- Difficulty finding entry-level marketing opportunities without significant experience
- Uncertainty about which marketing specializations to pursue
- Limited financial resources to attend high-cost professional development events.
American Marketing Association Chicago Chapter Geographic Distribution
Primarily serves the Chicagoland area in the US, with negligible international reach. Focus is hyper-local within marketing.
Top Countries
United States
99.8%
Canada
0.1%
United Kingdom
0%
Australia
0%
Germany
0%
Age Distribution
Key Insights
Primary age group concentration shows strong presence in:
31-35
Most active age range
Target Audience Socio-economic Profile
Users tend to have medium to high incomes, often living in 1-2 person households. Reflects professional focus.
Employment Status
Income Distribution
Education Level
American Marketing Association Chicago Chapter Behavior Analysis
Behavior Profile
Networking
Professional Development
Career Advancement
Lifelong Learner
Continuous Learning
Industry Recognition
Mentorship
Skill Development
Community Engagement
Attending Events
Volunteering
Social Media Usage
LinkedIn
YouTube
Business News
Technology Trends
Leadership Development
Job Seeking
Brand Management
Strategic Marketing
Device Breakdown
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