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The target audience for the American Forest & Paper Association (AF&PA) includes entities operating within or connected to the paper and wood products industry. This encompasses a broad range of stakeholders, including companies involved in growing trees and manufacturing paper and wood products (company members), regional, national, and state-level associations related to the industry (association members), and companies providing related services, materials, or equipment (associate members). The target audience is interested in accessing industry research, data, and reports, participating in advocacy efforts, gaining networking and professional development opportunities, and staying informed about the latest industry news and developments. Essentially, AF&PA aims to serve any organization or individual with a vested interest in the sustainability, growth, and competitiveness of the U.S. paper and wood products industry.
Age: 42
Gender: Male
Occupation: Sustainability Manager
Education: Master's Degree, Environmental Science
Age: 38
Gender: Female
Occupation: Production Supervisor
Education: Bachelor's Degree, Chemical Engineering
Age: 51
Gender: Male
Occupation: Forestry Consultant
Education: Bachelor's Degree, Forestry
The primary market for AF&PA is the United States, followed by Canada. Other important markets include China, Germany, and the United Kingdom.
United States
Canada
China
Germany
United Kingdom
Primary age group concentration shows strong presence in:
31-35
Most active age range
Most target users live in households of 2-4 people and have medium to high income levels, reflecting established professionals and business owners.
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