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WordPress.com Target Audience

WordPress.com targets individuals and businesses seeking to establish an online presence, including bloggers, entrepreneurs, small businesses, and larger organizations. They offer a range of plans to accommodate diverse needs and budgets, from personal blogs to enterprise-level websites.

User Segments

WordPress.com Geographic Distribution

WordPress.com's largest user base is in the United States, followed by the United Kingdom and Canada. India and Australia are also significant markets.

Top Countries

United States flag

United States

42.8%
United Kingdom flag

United Kingdom

9.2%
Canada flag

Canada

7.6%
India flag

India

5.9%
Australia flag

Australia

4.1%

Age Distribution

Key Insights

Primary age group concentration shows strong presence in:

31-35

Most active age range

Target Audience Socio-economic Profile

WordPress.com users are primarily from households of 2, reflecting young professionals and couples. The platform attracts a predominantly middle-income user base.

Employment Status

Income Distribution

Education Level

WordPress.com Behavior Analysis

Behavior Profile

Device Breakdown

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