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Visit Salt Lake Target Audience
User Segments
Age: 48
Gender: Female
Occupation: Senior Event Manager
Education: Master's Degree in Hospitality Management
Age: 39
Gender: Male
Occupation: Corporate Meetings Director
Education: Master's Degree in Business Administration
Age: 33
Gender: Female
Occupation: Association Conference Coordinator
Education: Bachelor's Degree in Communications
Eleanor Vance
Goals
- Successfully execute large-scale, complex events within budget and timeline
- Discover innovative venues and destination partnerships to enhance event experiences
- Continuously improve attendee satisfaction and measurable ROI for clients.
Pain Points
- Unexpected budget constraints and rising vendor costs impacting event quality
- Difficulty finding comprehensive, centralized information for diverse event needs
- Managing multiple stakeholder expectations and last-minute changes effectively.
Visit Salt Lake Geographic Distribution
Primarily targets domestic travelers from the US, Canada, and Mexico, with a growing interest from international markets, especially the UK and Australia.
Top Countries
United States
Canada
Mexico
United Kingdom
Australia
Age Distribution
Key Insights
Primary age group concentration shows strong presence in:
31-35
Most active age range
Target Audience Socio-economic Profile
Target users are often mid to high-income households of 2-4 people, seeking value and diverse experiences in their travel.
Employment Status
Income Distribution
Education Level
Visit Salt Lake Behavior Analysis
Behavior Profile
Device Breakdown
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