URB Competitor Insights

Major Markets

United States

Canada

United Kingdom

Key Competitors

Delta Effex (Effex)

Diamond CBD

3Chi

Top Marketing Channels

Delta Effex (Effex)

Social Media Marketing
Examples: Instagram, Facebook, YouTube
Campaigns: New Product Launch Teasers, Holiday Sales Promotions, Educational Content Series

Email Marketing
Examples: Newsletter Subscriptions, Promotional Emails, Abandoned Cart Reminders
Campaigns: Welcome Series for New Subscribers, Flash Sale Announcements, Customer Loyalty Rewards

Content Marketing
Examples: Blog Posts, Product Guides, FAQs
Campaigns: Benefits of Delta-8 THC, How to Choose Your Vape, Safe Consumption Practices

Online Retailers/Marketplaces
Third-party e-commerce platforms, Specialty online smoke shops, Health and wellness online stores
Partnership Promotions, Featured Product Placements, Affiliate Marketing Campaigns

Established brand presence in the hemp-derived cannabinoid market

Diverse product portfolio (vapes

edibles)

Strong focus on product quality and lab testing.

Potential for over-reliance on a few key product categories

May face challenges with evolving regulatory landscape

Customer support responsiveness could be a factor.

Expansion into new cannabinoid formulations as regulations permit

Increased demand for alternative wellness products

Strategic partnerships with influencers or complementary brands.

Intensifying competition from new market entrants

Changes in federal or state hemp regulations

Negative media perception of cannabinoid products.