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Upward Sports Target Audience

User Segments

Age: 48

Gender: Male

Occupation: Senior Pastor

Education: Master's Degree

Age: 37

Gender: Female

Occupation: Director of Children's Ministry

Education: Bachelor's Degree

Age: 55

Gender: Male

Occupation: Associate Pastor for Community Engagement

Education: Professional Degree

Pastor David

Pastor David

Age: 48
Gender: Male
Occupation: Senior Pastor
Education: Master's Degree
Industry: Religious Organizations
Channels: FacebookLinkedInYouTube

Goals

  • To grow church membership and engage new families through effective community outreach programs
  • To provide impactful, faith-based activities for youth that align with biblical teachings and promote holistic development
  • To leverage proven sports ministry models to foster spiritual growth and community connection within the church.

Pain Points

  • Lack of clear guidance and resources for implementing new ministry initiatives effectively
  • Difficulty in recruiting and retaining dedicated volunteers for long-term programs
  • Limited budget and staffing constraints hindering the expansion of church activities and outreach efforts.

Upward Sports Geographic Distribution

Upward Sports primarily operates within the United States, with minimal presence in Canada and a very limited global footprint, focusing on its strong domestic church partnerships.

Top Countries

United States flag

United States

99.5%
Canada flag

Canada

0.3%
Mexico flag

Mexico

0.1%
United Kingdom flag

United Kingdom

0.05%
Australia flag

Australia

0.05%

Age Distribution

Key Insights

Primary age group concentration shows strong presence in:

31-35

Most active age range

Target Audience Socio-economic Profile

Target users are often families with children (3-6 person households) and primarily fall into middle-income brackets, seeking value-driven recreational activities.

Employment Status

Income Distribution

Education Level

Upward Sports Behavior Analysis

Behavior Profile

Faith-based
Community Engagement
Youth Development
Sports Ministry
Volunteerism
Family Recreation
Holistic Development
Positive Environment
Skill Development
Character Building
Less Time Commitment
Church Growth
Safe Environment
Parental Involvement
Seeking Solutions
Organized Programs
Online Engagement
Christian Values
Resource Seeking
Fun

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