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Throughput

Throughput is a company that offers AI-driven supply chain planning and management software designed to optimize operations and improve profitability for businesses. Their software solutions cover demand sensing, capacity planning, logistics management, and provide financial insights by leveraging existing data. They integrate with major ERP systems such as SAP, Project44, and Dynamics 365, and cater to a wide range of industries.

Company : Throughput

Industry : Supply Chain ManagementArtificial IntelligenceSoftware as a Service (SaaS)

Major Markets

United States flagUnited States
China flagChina
Germany flagGermany

Key Competitors

Blue Yonder
Manhattan Associates
Kinaxis

Throughput Key Value propositions

AI-Powered Optimization
Supply Chain Visibility
Data-Driven Insights
Seamless Integration

Throughput SWOT Analysis

Strengths

AI-driven solutions for improved efficiencyFocus on data integration and actionable insightsCaters to industries with complex supply chains

Weaknesses

Relatively new company in a competitive marketReliance on successful data integration with client systemsPotential challenges in demonstrating ROI to new clients

Opportunities

Expansion into new industry verticalsStrategic partnerships with complementary technology providersGrowing demand for AI-powered supply chain solutions

Threats

Competition from established players in supply chain managementRapid technological advancements requiring constant innovationEconomic downturns impacting enterprise spending on software solutions

Top Marketing Strategies for Throughput

Personalized User Onboarding

This strategy will help improve user engagement and retention by providing a tailored onboarding experience that guides users through the platform's features and benefits, making them more likely to become active users and see value in the software.

In-depth Buyer's Guide Creation

This strategy will help educate potential customers about the value of ThroughPut's software by providing a comprehensive guide that addresses common pain points and outlines how the software can solve them, leading to increased lead generation and conversion rates.

Interactive ROI Calculator

This strategy will help attract potential customers by demonstrating the tangible benefits of using ThroughPut's software through an interactive calculator that estimates potential cost savings and ROI, making it easier for decision-makers to justify the investment.

Apply these strategies to your business with just one-click at Waxwing.ai

Throughput User Persona

Throughput Geographic and Demographic Insights

Geographic Insights: Throughput's primary market is the United States, followed by China and Germany. These countries represent major hubs for manufacturing and logistics.

Top Countries

  • United States flag

    United States

    60%

  • China flag

    China

    15%

  • Germany flag

    Germany

    8%

  • Japan flag

    Japan

    7%

  • United Kingdom flag

    United Kingdom

    5%

Demographic Insights: Throughput's target audience consists mainly of professionals aged 35-54, with a slight preference for men, reflecting the demographics of supply chain leadership roles.

Age Distribution

Gender Distribution

Throughput Socio-economic Profile

Household and Income Insights: Throughput's target users typically fall within the medium to high-income brackets, aligning with their professional roles and household sizes.

Educational and Employment Insights: The majority of Throughput's target users are highly educated, with most holding a University or College degree and employed full-time in supply chain roles.

Households Size

Income Distribution

Education Level

Employment Status

Throughput Behavioral Insights

Interest-Based Insights: Throughput's target audience is interested in technology, business news, logistics, supply chain management, data analytics, manufacturing, and leadership.

Technology and Social Media Usage: Throughput's target users primarily access information via desktop devices. They are highly active on LinkedIn, reflecting their professional focus.

Interests

TechnologyBusiness NewsLogisticsSupply Chain ManagementData AnalyticsManufacturingLeadership

Device Breakdown

Social Media Usage

Throughput Top Competitors

Competitor
Estimated market share
Top domains
Blue Yonder35%Supply Chain Planning, Inventory Optimization, Warehouse Management
Manhattan Associates25.5%Supply Chain Execution, Transportation Management, Omnichannel Fulfillment
Kinaxis18.5%Concurrent Planning, Demand Management, Sales & Operations Planning

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