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Taylor & Francis Online Target Audience

The target audience for this business is likely students, researchers, and academics in various fields. They cater to individuals and institutions interested in accessing a wide range of scholarly content. Libraries and universities are probably also key targets.

User Segments

Taylor & Francis Online Geographic Distribution

The United States and the United Kingdom are the largest markets for Taylor & Francis Online, likely due to their established research institutions and high academic spending. China and India are emerging markets with significant growth potential.

Top Countries

United States flag

United States

35.2%
United Kingdom flag

United Kingdom

15.6%
China flag

China

9.8%
India flag

India

8.5%
Canada flag

Canada

7.3%

Age Distribution

Key Insights

Primary age group concentration shows strong presence in:

31-35

Most active age range

Target Audience Socio-economic Profile

The target audience tends to be in the middle-income range, with a mix of household sizes, suggesting both individual subscribers and families where one member may be the primary user.

Employment Status

Income Distribution

Education Level

Taylor & Francis Online Behavior Analysis

Behavior Profile

Device Breakdown

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