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Sussman & Shank, LLP is a long-standing and respected law firm based in Portland, Oregon. Established in 1960, the firm boasts over six decades of experience in providing a wide range of legal services. Their core practice areas include litigation, business law, real estate, construction, and personal injury, among others. The firm prides itself on offering sophisticated legal representation typically associated with larger firms, combined with the personalized attention and cost-effectiveness of a smaller firm. They emphasize a client-centric approach, aiming to resolve legal challenges efficiently and effectively for their diverse clientele, which includes individuals, small businesses, and large corporations. Sussman & Shank's historical presence and breadth of legal expertise suggest a focus on established legal practices, strategic problem-solving, and a commitment to achieving favorable outcomes for their clients.

Major Markets

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Schwabe, Williamson & Wyatt

Stoel Rives LLP

Miller Nash LLP

Top Marketing Channels

Schwabe, Williamson & Wyatt

  • Content Marketing
  • Examples: Legal articles, White papers, Case studies
  • Campaigns: Legal Insights Series, Industry Focus Briefs, Client Success Stories
  • Digital Advertising
  • Examples: Google Ads, LinkedIn Ads, Retargeting campaigns
  • Campaigns: Specialty Practice Area Promotions, Thought Leadership Campaigns, Brand Awareness Campaigns
  • Event Marketing
  • Examples: Webinars, Seminars, Industry conferences
  • Campaigns: Annual Legal Update Webinar, Construction Law Forum, Business Growth Seminars

Top Sales Channels

  • Direct Sales
  • Client meetings, Phone consultations, Referrals
  • New Client Onboarding Initiative, Referral Partner Program, Existing Client Relationship Management
  • Networking
  • Industry associations, Chamber of Commerce events, Professional networking groups
  • Executive Networking Events, Professional Association Sponsorships, Business Development Mixers
  • Partnerships
  • Real estate brokers, Financial advisors, Accounting firms
  • Strategic Alliance Program, Joint Marketing Initiatives, Cross-Referral Agreements

Sussman & Shank, LLP SWOT Analysis

Strengths

Broad range of legal services

Strong regional presence

Established client base

Weaknesses

Potentially higher overhead costs

Less personalized service compared to smaller firms

May be perceived as less specialized in certain niches

Opportunities

Expansion into emerging legal fields

Increased digital presence

Development of niche practice groups

Threats

Intense competition from national and boutique firms

Economic downturn impacting legal spending

Evolving legal technology landscape

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