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Outcomes Target Audience

The target audience is independent and chain pharmacies of all sizes. They also target payers and pharmaceutical manufacturers with patient engagement and adherence solutions. Their solutions aim to connect all stakeholders in the pharmacy ecosystem.

User Segments

Outcomes Geographic Distribution

The United States is the primary market with 60% user share, followed by Canada and the United Kingdom. The business has a presence in major English-speaking markets.

Top Countries

United States flag

United States

60%
Canada flag

Canada

15%
United Kingdom flag

United Kingdom

10%
Australia flag

Australia

8%
Germany flag

Germany

7%

Age Distribution

Key Insights

Primary age group concentration shows strong presence in:

31-35

Most active age range

Target Audience Socio-economic Profile

Target users primarily belong to households of 2-4 people, with the majority falling in the medium income bracket. This suggests a focus on families and middle-class households.

Employment Status

Income Distribution

Education Level

Outcomes Behavior Analysis

Behavior Profile

Device Breakdown

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