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Rupert Spira's business centers around providing teachings, resources, and experiences related to non-duality and spiritual enlightenment. He offers a range of content, including guided meditations, publications, online courses, and in-person events. His business model includes individual product sales, subscriptions for access to a vast archive of content, and event tickets.
Company : Aware Presence Ltd
Industry : SpiritualityPersonal GrowthOnline Education
Aware Presence Ltd Key Value propositions
Aware Presence Ltd Latest news
The root of addiction | Blog | Rupert Spira
Feb 26, 2010 ... The good news about addiction to porn, in ... One last thing: as we sit allowing these thoughts and, more importantly, uncomfortable feelings to ...
Rupert Spira - In interior prayer, we withdraw from the content of ...
experience and sink into the sanctuary of the heart. – Rupert Spira, The Heart of Prayer To continue reading, order your copy via the link: https: // ...
Beyond the Paradigm of Separation: The Foundations for World ...
Feb 21, 2024 ... by Rupert Spira ... Not a moment passes without a major news outlet drawing attention to our deeply troubling times. ... Cookies on RupertSpira.com.
Rupert Spira | LinkedIn
Rupert is the author of nine books, with his most recent book, You Are The Happiness You Seek, published in 2022. Website: https://rupertspira.com. External ...
Aware Presence Ltd SWOT Analysis
Strengths
Established online presenceStrong brand reputationDiverse content library
Weaknesses
Niche market focusDependence on a single figureheadLimited physical product offerings
Opportunities
Expand into new languages and marketsDevelop partnerships with wellness centersOffer corporate wellness programs
Threats
Competition from other spiritual teachersNegative economic impact on discretionary spendingChanging trends in spirituality
Top Marketing Strategies for Aware Presence Ltd
Value-Based Pricing Implementation
This strategy aligns pricing tiers with the perceived value of each subscription option, ensuring customers understand the benefits of higher tiers. It encourages users to invest in a level of access that best meets their needs and aligns with their desire for spiritual growth.
Personalized User Onboarding
This involves tailoring the initial experience of new users to their specific needs and interests, such as suggesting specific meditations based on their spiritual background or providing a personalized welcome message. It creates a sense of welcome and encourages engagement with the platform.
Incentivized Onboarding Enhancement
This involves offering rewards or bonuses for completing key onboarding steps, such as finishing a certain number of meditations or exploring specific sections of the platform. It encourages users to explore the platform's features and increase their likelihood of continued engagement.
Aware Presence Ltd User Persona
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Aware Presence Ltd Geographic and Demographic Insights
Geographic Insights: Rupert Spira's teachings have a global reach, with the US and UK being the largest markets, likely due to English being the primary language.
Top Countries
United States
35%
United Kingdom
15%
Canada
10%
Australia
8%
Germany
7%
Demographic Insights: The target audience leans towards females aged 35-54, reflecting a demographic seeking personal growth and spirituality.
Age Distribution
Gender Distribution
Aware Presence Ltd Socio-economic Profile
Household and Income Insights: The target audience tends to be in households of 1-4 people, representing a mix of income levels, with a slight skew towards medium and high income.
Educational and Employment Insights: Many users are likely to be highly educated with a university or college degree, and a significant portion are likely retired or students, having more time for personal development.
Households Size
Income Distribution
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Employment Status
Aware Presence Ltd Behavioral Insights
Interest-Based Insights: Target users are interested in mindfulness, meditation, and exploring spirituality, philosophy, and self-improvement.
Technology and Social Media Usage: Users prefer YouTube for consuming content and are active on Facebook and Instagram, suggesting a preference for video and visual content.
Interests
Device Breakdown
Social Media Usage
Aware Presence Ltd Top Competitors
Competitor | Estimated market share | Top domains |
|---|---|---|
| Eckhart Tolle | 40% | Spirituality, Non-Duality, Self-Help |
| Adyashanti | 25% | Non-Duality, Meditation, Spiritual Enlightenment |
| Mooji | 15% | Advaita Vedanta, Self-Inquiry, Silence |
