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Runna's target audience is runners of all levels, from beginners to elite athletes. The company offers a range of training plans tailored to different experience levels and goals, including couch to 5k programs, half marathon training, and plans for experienced runners looking to improve their speed. They also cater to runners interested in strength training, mobility exercises, and nutrition advice specific to running.
Runna's top markets are English-speaking countries, with a strong presence in North America, the UK, and Australia, indicating a potential preference for these markets.
United States
United Kingdom
Canada
Australia
Germany
Primary age group concentration shows strong presence in:
31-35
Most active age range
Runna users typically come from households of 2-4 people and fall within the middle-income bracket, suggesting they value fitness and are willing to spend on it.
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