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RSM Target Audience

RSM's target audience is consumer goods companies looking to enhance their retail presence and drive sales. They specialize in creating engaging shopper experiences and promotions, targeting consumers at the point of purchase. Their services are particularly relevant for brands in the grocery, mass, club, convenience, dollar, and home improvement sectors.

User Segments

RSM Geographic Distribution

RSM's primary market is the US, followed by Canada. They also have a presence in the UK, Germany, and Australia.

Top Countries

United States flag

United States

60%
Canada flag

Canada

15%
United Kingdom flag

United Kingdom

10%
Germany flag

Germany

7.5%
Australia flag

Australia

7.5%

Age Distribution

Key Insights

Primary age group concentration shows strong presence in:

31-35

Most active age range

Target Audience Socio-economic Profile

RSM's target audience predominantly falls within the middle-income bracket, with a focus on households of 2-4 people.

Employment Status

Income Distribution

Education Level

RSM Behavior Analysis

Behavior Profile

Device Breakdown

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