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Business and Product Insights

Product Portfolio

Social Media Design & Strategy Services

RSM (Retail Sports Marketing) Key Value Propositions

RSM's key value proposition is driving measurable sales and strong ROI through integrated retail and experiential marketing. They offer comprehensive, turn-key solutions, uniquely leveraging strategic partnerships with sports and entertainment properties to create impactful, sales-driving activations for major brands at retail.

Sales-Driving Programs
Experiential Marketing
Strategic Partnerships
ROI & Measurable Performance

RSM (Retail Sports Marketing) Brand Positioning

RSM positions itself as an agile, results-driven retail and shopper marketing agency, specializing in integrated in-store and experiential solutions that drive sales and ROI, particularly through unique sports and entertainment partnerships.

Top Competitors

1

Epsilon

2

Advantage Solutions

3

WPP

Customer Sentiments

Customer sentiment is likely highly positive, given RSM's proven track record with major retailers, emphasis on measurable ROI, and ability to deliver comprehensive, turn-key solutions that address key frustrations of marketing and sales executives. Their focus on understanding the "realities of retail" and delivering tangible results would foster strong client satisfaction.

Actionable Insights

To strengthen its brand, RSM should consistently communicate its unique blend of physical retail mastery, digital innovation, and strategic partnership leverage.

Products and Features

Social Media Design & Strategy Services - Product Description

RSM offers comprehensive social media design and strategy services aimed at helping businesses establish a strong online presence and engage effectively with their target audience. This service encompasses various aspects, including developing tailored social media strategies, creating visually appealing content (graphics, videos), managing social media campaigns, analyzing performance metrics, and optimizing for engagement and conversions. The goal is to enhance brand visibility, drive traffic, generate leads, and foster customer loyalty through strategic social media utilization. Services typically include platform selection, content calendar creation, community management, and performance reporting.

Pros

  • RSM provides a holistic approach to social media, covering both strategic planning and creative execution
  • Their expertise can help businesses save time and resources by outsourcing complex social media management
  • Effective social media presence can significantly boost brand awareness and customer engagement.

Cons

  • The cost of professional social media services might be prohibitive for very small businesses or startups with limited marketing budgets
  • Dependence on an external agency might reduce in-house control over immediate social media communications
  • Success is highly dependent on the agency's ability to understand and adapt to the client's specific industry and target audience.

Alternatives

  • Businesses can opt for in-house social media managers or dedicated marketing teams to handle their social media needs
  • Numerous freelance social media strategists and designers offer similar services, often at a more flexible price point
  • Other marketing agencies specializing in digital marketing and social media are direct competitors, each with unique service packages and pricing models.

Company Updates

Latest Events at RSM (Retail Sports Marketing)

Retail Sports Marketing

RSM is a strategic retail consumer promotions and shopper marketing agency ready to develop compelling marketing solutions that drive sales at retail.

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RSM | Retail Sports Marketing | LinkedIn

http://www.rsmbiz.com. External link for RSM | Retail Sports Marketing. Industry: Advertising Services. Company size ... View all updates, news, and articles.

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RSM | Privacy Policy

Feb 1, 2019 ... The security of your data is important to us, but remember that no ... http://www.google.com/intl/en/policies/privacy/ ‍Links To Other ...

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RSM US | Assurance, tax, consulting services for the middle market

RSM US LLP is the leading U.S. provider of assurance, tax and consulting services focused on the middle market.

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