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Rover.com Target Audience
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User Segments
Rover.com Geographic Distribution
Rover's primary market is the United States, followed by Canada and the United Kingdom. They have a growing presence in other English-speaking countries and select European markets.
Top Countries
United States
60%
Canada
15%
United Kingdom
10%
Australia
7.5%
Germany
7.5%
Age Distribution
Key Insights
Primary age group concentration shows strong presence in:
31-35
Most active age range
Target Audience Socio-economic Profile
Rover's users are typically from households of 1-4 people with middle-range income, reflecting the affordability and accessibility of their services.
Employment Status
Income Distribution
Education Level
Rover.com Behavior Analysis
Behavior Profile
Device Breakdown
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