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Rover.com Top Products
Brand Positioning
Customer Sentiments
Rover.com Key Value Propositions
Rover.com SWOT Analysis
Strengths
Large pet sitter and walker network
Strong brand recognition and trust
User-friendly platform and mobile app
Weaknesses
Dependence on independent contractors
Potential safety concerns
Limited service offerings beyond pet sitting
Opportunities
Expand internationally
Introduce new pet-related services
Partnerships with pet care brands
Threats
Competition from traditional pet care businesses
Economic downturn impacting pet care spending
Liability issues related to independent contractors
Cannot Find
Market Growth Stage
Pace of Market Growth
Rover.com Target Audience
Geographic Insights
Rover's primary market is the United States, followed by Canada and the United Kingdom. They have a growing presence in other English-speaking countries and select European markets.
Top Countries
United States
60% market share
Canada
15% market share
United Kingdom
10% market share
Australia
7.5% market share
Germany
7.5% market share
Rover.com Audience Segments
Cannot Find
Social Media Usage Across Segments
Data shown in percentage (%) of usage across platforms
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