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Roster Con

Roster Con is an online platform that provides information on pop culture conventions and events globally. They offer a comprehensive directory of upcoming events, celebrity appearances, event news, and fan resources. Roster Con's revenue likely comes from advertising and affiliate marketing.

Company : Roster Con

Industry : EntertainmentEventsFandom

Major Markets

United States flagUnited States
United Kingdom flagUnited Kingdom
Canada flagCanada

Key Competitors

FanExpo
Wizard World
ReedPop

Roster Con Key Value propositions

Convention Discovery
Fandom Engagement
Event Planning
Pop Culture News

Roster Con SWOT Analysis

Strengths

Comprehensive convention databaseGlobal event coverageUser-friendly interface

Weaknesses

Reliance on advertising revenueCompetition from established event organizersPotential for inaccurate user-submitted data

Opportunities

Expand into ticketing and merchandise salesDevelop personalized recommendations and featuresPartner with streaming platforms for virtual event content

Threats

Changing consumer behavior towards virtual eventsEconomic downturn impacting discretionary spendingIncreasing competition from niche fandom platforms

Top Marketing Strategies for Roster Con

Curiosity-Provoking Question in Ad Creative

This strategy will capture the attention of Roster Con's target audience by using intriguing questions in ad creatives, piquing their interest and making them more likely to click and learn about the platform. This will increase brand awareness and drive traffic to the Roster Con website.

Interactive Exit-Intent Quiz

This strategy will engage users who are about to leave the website by presenting them with a short, interactive quiz related to pop culture. This will provide valuable user data for targeted marketing and keep users on the website longer, potentially leading to sign-ups or event registrations.

Personalized User Onboarding

This strategy will improve user experience and engagement by providing personalized onboarding experiences tailored to individual user interests and preferences. This will encourage users to explore the platform's features and resources, ultimately leading to increased user retention and satisfaction.

Apply these strategies to your business with just one-click at Waxwing.ai

Roster Con User Persona

Roster Con Geographic and Demographic Insights

Geographic Insights: Roster Con's primary user base is in Western countries, with the US and UK being the strongest markets, followed by Canada, Japan, and Germany.

Top Countries

  • United States flag

    United States

    40%

  • United Kingdom flag

    United Kingdom

    10%

  • Canada flag

    Canada

    8%

  • Japan flag

    Japan

    7%

  • Germany flag

    Germany

    5%

Demographic Insights: Roster Con's target audience skews towards 18-34 year-olds, with a slightly higher male preference. However, it caters to all ages and genders interested in pop culture.

Age Distribution

Gender Distribution

Roster Con Socio-economic Profile

Household and Income Insights: Roster Con users are primarily from middle-income households, with a mix of single individuals and families. This suggests a broad appeal across income levels.

Educational and Employment Insights: Most users are employed full-time or are students, with a majority having some college or university education. This aligns with a tech-savvy and engaged audience.

Households Size

Income Distribution

Education Level

Employment Status

Roster Con Behavioral Insights

Interest-Based Insights: Roster Con users are passionate about various facets of pop culture, including cosplay, gaming, streaming, anime, comics, collectibles, and sci-fi.

Technology and Social Media Usage: Roster Con's audience is active on social media, particularly Instagram, YouTube, and Twitter. They primarily access the platform through mobile and desktop devices.

Interests

CosplayGamingStreamingAnimeComicsCollectiblesSci-Fi

Device Breakdown

Social Media Usage

Roster Con Top Competitors

Competitor
Estimated market share
Top domains
FanExpo35%Comics, Anime, Gaming
Wizard World25%Comics, Collectibles, Pop Culture
ReedPop20%Multi-Genre Events, Comics, Gaming

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