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Major Markets
Key Competitors
APCO Worldwide
FTI Consulting
Weber Shandwick
APCO Worldwide
Global presence and diverse client portfolio
Strong reputation in public affairs and crisis management
Extensive network of policy and industry experts
Potentially less specialized in healthcare than niche firms
High operating costs might lead to premium pricing
Risk of diluting focus across numerous industries
Expansion into emerging markets
Increased demand for ESG and corporate purpose communications
Leveraging AI and data analytics for enhanced services
Intense competition from boutique and large consultancies
Geopolitical instability impacting global business
Client budget constraints in uncertain economic times
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