Find stats on top websites
Major Markets
United States
Canada
United KingdomKey Competitors
Select a competitor
Exploding Kittens
Cards Against Humanity
Hasbro Gaming
Top Marketing Channels
Exploding Kittens
- Social Media Marketing
- Examples: Instagram, Facebook, Twitter
- Campaigns: New Game Launch Teasers, Fan Art Contests, Exploding Kittens Challenges
- Content Marketing
- Examples: Blog posts, YouTube videos, Exploding Kittens Lore
- Campaigns: How to Play Guides, Lore Deep Dives, Behind-the-Scenes
- Influencer Marketing
- Examples: Board game reviewers, YouTube personalities, TikTok creators
- Campaigns: Sponsored Game Reviews, Let's Play Series, Unboxing Videos
Top Sales Channels
- E-commerce Website
- explodingkittens.com, direct sales, exclusive bundles
- Holiday Sales, Bundle Deals, New Release Pre-orders
- Online Retailers
- Amazon, Target, Walmart
- Prime Day Deals, Black Friday Sales, Back-to-School Promotions
- Specialty Game Stores
- Local game shops, independent retailers, hobby stores
- In-store Demos, Local Tournament Support, Exclusive Retailer Variants
Relatable SWOT Analysis
Strengths
Strong brand identity
highly engaged fan base
successful viral marketing
Weaknesses
Product line might be perceived as limited compared to larger competitors
reliance on a single core franchise
Opportunities
Expand into digital game versions
merchandise diversification
international market penetration
Threats
Competitors replicating their humor style
changing consumer preferences for novelty games
market saturation in card games
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