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Purdue University's target audience is primarily prospective and current students seeking higher education. The university also targets alumni and potential donors. Individuals interested in research, online learning, and various academic disciplines are also part of their target audience.
Purdue University attracts students primarily from the US, with a significant 90% of its student body being domestic. International student presence is dominated by China, India, South Korea, and Saudi Arabia.
United States
China
India
South Korea
Saudi Arabia
Primary age group concentration shows strong presence in:
31-35
Most active age range
Purdue's student body reflects a mix of household sizes, with a concentration in the 3-4 range. The income distribution suggests a largely middle-class student population.
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