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Pubinno Target Audience

User Segments

Age: 32

Gender: Female

Occupation: Software Engineer

Education: Master's Degree, Computer Science

Age: 28

Gender: Male

Occupation: Cybersecurity Analyst

Education: Bachelor's Degree, Information Security

Age: 38

Gender: Female

Occupation: IT Project Manager

Education: Master's Degree, Business Administration

Ava Chen

Ava Chen

Age: 32
Gender: Female
Occupation: Software Engineer
Education: Master's Degree, Computer Science
Industry: Software Development
Channels: LinkedInRedditYouTube

Goals

  • To continuously improve coding efficiency and develop innovative solutions that solve complex user problems
  • To advance into a lead or architect role, guiding project development and mentoring junior engineers
  • To stay updated with the latest technological trends and programming languages to maintain a competitive edge in the market.

Pain Points

  • Dealing with legacy codebases that are poorly documented and difficult to maintain
  • Struggling with unclear project requirements and constant scope changes, leading to reworks
  • Limited opportunities for professional development and learning new, cutting-edge technologies within the current role.

Pubinno Geographic Distribution

Key markets are US and UK, indicating a focus on developed Western economies. Expansion into Germany, Canada, and Australia follows similar economic trends.

Top Countries

United States flag

United States

30%
United Kingdom flag

United Kingdom

25%
Germany flag

Germany

10%
Canada flag

Canada

8%
Australia flag

Australia

7%

Age Distribution

Key Insights

Primary age group concentration shows strong presence in:

31-35

Most active age range

Target Audience Socio-economic Profile

Primarily targets medium to high-income individuals and small to medium households, indicating a professional and financially stable user base.

Employment Status

Income Distribution

Education Level

Pubinno Behavior Analysis

Behavior Profile

AI-Powered Advertising
Smart Outdoor Media
Data-Driven Campaigns
Audience Engagement
Website Access
JavaScript
Cookies
Online Advertising
Digital Marketing
Technology Adoption

Device Breakdown

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